Content Writer at iCatch Group | San Diego, CA | $45K/yr – $55K/yr

iCatch Group

Content Writer

San Diego, CA (On-site)

$45K/yr – $55K/yrEntry LevelFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive SEO content creation and optimization across landing pages, service pages, and blogs to boost rankings and conversions.

Own content structure and optimization for rankings and conversions.
Must-have: Proven experience writing SEO content that ranks.
Standout: Familiarity with GEO/local SEO signals and Generative Engine Optimization.

Job Description

Responsibilities

Write SEO-optimized landing pages, service pages, and blog content
Structure content for rankings + conversions (not just keywords)
Optimize for local SEO and Google Business relevance
Contribute to GEO (Generative Engine Optimization) strategies
Refresh and improve existing content based on performance data
Work closely with our SEO and paid media teams

Requirements

Proven experience writing SEO content that ranks
Strong understanding of: Search intent, Content structure, Ability to write clear, direct, no-BS copy

Preferred

Experience with tools like SEMrush, Ahrefs, Surfer, or similar
Experience in home services (plumbing, HVAC, roofing, etc.)
Familiarity with AI content workflows (ChatGPT, Claude, etc.)

iCatch Group

Transparent, ethical, & no bulls***.iCatch was built on the foundation of delivering exceptional results while keeping the value of transparency and ethical business practices at the forefront of everything we do.Our cutting-edge advertising solutions are designed to provide businesses with the tools they need to connect with new and potential customers in an innovative and trend-setting way.We take pride in offering cost-efficient and persuasive advertising strategies that are tailored to help our clients achieve their objectives without any misleading or unnecessary information. When you partner with iCatch, you can trust that we will go above and beyond to deliver exceptional results and exceed your expectations.

Founded in 2014

San Diego, California, USA

21 employees (11 in marketing)

linktr.ee/icatchmarketing