Responsibilities

• Execute and support integrated publicity campaigns across broadcast, trade, radio, and digital media in support of Roku Originals
• Draft and distribute press materials including press releases, blog posts, etc. to secure impactful coverage for Roku’s Content business
• Oversee all collateral materials including coverage reports, go-to-market decks, and campaign recaps to support both internal stakeholders and external partners
• Provide executive communications support, including preparation and briefing for media interviews
• Lead partner communication as it relates to FAST channels and sports licensing deals
• Serve as a central communicator/liaison across talent, agency partners, production studios, agents, and internal executives
• Coordinate press initiatives and experiences including mailers, set visits, etc
• Support internal and external industry events including film festivals, screenings, and client events
• Partner cross functionally with marketing, social, and content programing teams to ensure alignment across all launches
• Participate in overall PR planning and strategy ideation as it relates to Roku’s content business

Preferred

• Studio or agency experience preferred; 2 years industry experience otherwise
• Enthusiasm for and a pulse on pop culture
• Exceptional writing and communication skills
• Maturity to engage with talent and talent representatives on behalf of Roku
• Managing sensitive information and communications with high discretion while maintaining accessibility

Benefits

• This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.