Responsibilities

• Execute and support integrated publicity campaigns across broadcast, trade, radio, and digital media in support of Roku Originals
• Draft and distribute press materials including press releases, blog posts, etc. to secure impactful coverage for Roku’s Content business
• Oversee all collateral materials including coverage reports, go-to-market decks, and campaign recaps to support both internal stakeholders and external partners
• Provide executive communications support, including preparation and briefing for media interviews
• Lead partner communication as it relates to FAST channels and sports licensing deals
• Serve as a central communicator/liaison across talent, agency partners, production studios, agents, and internal executives
• Coordinate press initiatives and experiences including mailers, set visits, etc
• Support internal and external industry events including film festivals, screenings, and client events
• Partner cross functionally with marketing, social, and content programing teams to ensure alignment across all launches
• Participate in overall PR planning and strategy ideation as it relates to Roku’s content business

Requirements

• Studio or agency experience preferred; 2 years industry experience otherwise
• Exceptional writing and communication skills
• Maturity to engage with talent and talent representatives on behalf of Roku
• Managing sensitive information and communications with high discretion while maintaining accessibility

Preferred

• Enthusiasm for and a pulse on pop culture

Benefits

• This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
• Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.