Responsibilities

• Lead the creation and execution of all NIL content including but not limited to multimedia audio/video, motion graphic, static graphics, podcasts/audio, live streams, etc. across multiple digital platforms
• Collaborate closely with athletic department and sponsors to create custom NIL content that delivers on all stakeholders’ voice, tone, and brand objectives.
• Create and continue to evolve NIL Content best practices across creative, production, distribution and student athlete relations and communications.
• Generate ideas for brand integration NIL video series for local and national sales and attend client pitches and productions, as needed.
• Build trust with student athletes and set them up for success across all NIL executions.
• In addition to NIL projects, assist in the production of Learfield live-action shoots and other revenue-driving social activations as needed within the local sports property and athletic department.
• Contribute to research, pre-production, production, post-production, distribution, and analysis for all proactive and reactive NIL content executed by Learfield Studios.
• Act as a liaison between the athletic department content team, Learfield local sales teams and national sales.
• Utilize data, creative insights and current trends to develop Learfield Studios NIL content strategy.
• Serve as an on-campus resource for student athletes and share best practices across content creation.

Requirements

• 4+ years of experience in the sports or entertainment industry, with a focus on creating, writing, producing, directing, and editing video content to deliver high-quality content.
• Advanced proficiency in graphic and motion design, photography, and video shooting, producing and editing across various formats, including expertise with Adobe Creative Cloud.
• Demonstrated ability to collaborate effectively with content creators, partners, and stakeholders to develop engaging creative content that drives measurable results.
• Experience producing content for multiple social platforms, with a deep understanding of best practices for each.
• Ability to thrive under tight deadlines in a fast-paced, dynamic environment.
• Strong understanding of how major and emerging social platforms—Facebook, X/Twitter, Instagram, TikTok, YouTube, Snapchat, and others—function and engage their respective communities.
• Excellent communication skills, including the ability to present creative concepts and strategic approaches to leadership.
• Ability to generate innovative ideas and concepts that align with project goals and organizational initiatives.
• Strong administrative, critical reasoning, and problem-solving skills.
• Highly organized, efficient, and detail oriented.

Preferred

• Prior experience in the sports industry, preferably within college athletics, is strongly preferred.

Benefits

• Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.