Responsibilities

• Maintain consistency in voice, tone, and message across all brand pillars and customer touchpoints, enforcing brand consistency across departments (sales, ops, ownership, MRO)
• Build and own an integrated content strategy that connects website, blog, email, social, print, and PR into a unified editorial engine.
• Develop and maintain a monthly content calendar across all channels and lead quarterly editorial planning.
• Write and edit SEO-optimized website content, including landing pages, service pages, and evergreen brand pages.
• Make ongoing revisions to live website pages as products, routes, fleet, and offerings evolve.
• Partner with web and SEO resources to ensure copy is search-aligned and conversion-focused.
• Own the editorial calendar for the flyExclusive blog, planning topics that ladder up to brand pillars and SEO priorities.
• Draft, edit, SEO-optimize, and schedule 1–2 blog posts per week.
• Repurpose blog content into newsletters, social posts, sales enablement assets, and printed collateral.
• Concept, write, route, and send the monthly customer newsletter.

Requirements

• 3–5 years of experience in content marketing, communications, or public relations - preferably at a PR firm, marketing agency, or in-house at a consumer or luxury brand.
• Exceptional copywriting and editing skills with the ability to flex tone across formats (web, email, blog, press, print).
• Demonstrated experience building and maintaining press and media relationships.
• Proven ability to manage a multi-channel editorial calendar and ship consistent content on deadline.
• Working knowledge of SEO fundamentals and how content supports organic performance.
• Sociable, polished, and comfortable in new environments - confident at networking events, press meetings, and brand activations.
• Comfortable with luxury products and category-fluent in how to write about them — understands the codes, references, and tone required to attract and resonate with a high-net-worth (HNW) audience.
• Highly organized self-starter who can hold the line on brand voice across many stakeholders.

Preferred

• Existing relationships with aviation, business, travel, or lifestyle press.
• Prior experience writing for a premium, luxury, or aspirational consumer brand.
• Familiarity with email marketing platforms, CMS tools, and basic analytics.
• Experience contributing to or owning brand voice guidelines.