Responsibilities

• Content Strategy Development
• Develop and manage a multi-channel content strategy aligned to business and marketing goals
• Identify high-impact content opportunities across blogs, email, social, website, and video channels
• Research industry trends and customer insights to inform content direction
• Partner with internal teams to ensure messaging aligns with brand positioning and growth initiatives
• Strategize a testimonial collection and production process
• Content Creation, Production & Management
• Own the full lifecycle of content production from ideation to distribution
• Create and maintain an editorial content calendar across all channels
• Write and edit high-quality:
• Email campaigns and nurture sequences
• Website and landing page content
• Blog articles and thought leadership pieces
• Capture and produce multimedia content, including:
• Filming short-form and long-form video content (on-site and in-field when needed)
• Taking photos for use across social, web, and marketing materials
• Editing and repurposing video content for social platforms (e.g., TikTok, Instagram Reels, Facebook, LinkedIn)
• Ensure all content is on-brand, optimized for SEO, and tailored to platform best practices
• Owned Channels (CRM, Social, Blog, Video)
• Maintain a consistent and strategic cadence across CRM, blog, and social media channels for the content monolithic strategy across channels

Requirements

• 3–5+ years of experience in content marketing, social media, or related roles
• Experience creating content for B2G, B2B, technical, industrial, or public sector audiences preferred
• Strong writing, editing, and storytelling skills across formats
• Proven ability to create and edit video and photo content for social and digital channels
• Experience filming and producing short-form video content (iPhone or camera-based)
• Familiarity with video editing tools (e.g., Adobe Premiere, Final Cut, CapCut, or similar)
• Hands-on experience with HubSpot (or similar CRM/email platform)
• Strong understanding of social media platforms and content best practices
• Solid understanding of SEO, keyword strategy, and content optimization
• Excellent organizational, planning, and calendar management skills
• Self-motivated, proactive, and comfortable working in a fast-paced environment

Preferred

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off