Responsibilities

• Develop and execute content that supports marketing strategy, demand generation programs, brand awareness, and integrated campaigns.
• Create high‑quality content across formats including blogs, white papers, case studies, info briefs, sales‑enablement materials, and internal communications.
• Write copy for digital channels including social media, corporate webpages and conference landing pages.
• Develop derivative assets from core content pieces to maximize reuse and go-to-market impact.
• Translate complex life sciences concepts into clear, compelling narratives tailored to biopharmaceutical, reproductive medicine, and animal health audiences.
• Interview subject matter experts and convert technical insights into audience‑appropriate content.
• Optimize content for SEO by applying keyword strategies and best practices to increase organic visibility and inbound traffic.
• Measure content performance using analytics; make recommendations to improve engagement, reach, and conversion.
• Ensure brand voice, tone, and messaging consistency across all touchpoints and content outputs.
• Manage and maintain the approved marketing copy library for use across internal teams and digital channels.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English or a related field.
• 5+ years of experience in content marketing, content strategy, or technical writing (life sciences industry experience required)
• Proven portfolio demonstrating strong content assets for life sciences
• Experience supporting marketing programs including demand generation, digital marketing, social media, and SEO.
• Proficiency with Microsoft Office Suite and collaboration tools (Outlook, Teams, Word, PowerPoint).
• Experience with content management systems (CMS), marketing automation platforms, and SEO tools preferred.