Content Marketing Coordinator at DocNetwork | Ann Arbor, MI | $50K/yr – $60K/yr

DocNetwork

Content Marketing Coordinator

Ann Arbor, MI (Hybrid)

$50K/yr – $60K/yrMid LevelFull time

Posted 5 weeks ago

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Job Summary

Own the content and asset lifecycle for demand-gen programs across email, web, and collateral, with a focus on publishing, QA, and testing alongside Marketing Ops.

Campaign assets, web and email content, and supporting collateral
Publish and maintain WordPress content and nurture programs
Collaborate with Marketing Ops to run tests and improve results

Job Description

Responsibilities

Create campaign assets aligned to approved messaging, including web content, email content, and supporting collateral.
Publish and maintain approved website content in WordPress, including blog posts, landing pages, and content updates.
Build and quality-check segmented email sends and supporting campaign components in marketing systems.
Support ongoing nurture and follow-up programs tied to inbound interest and campaign engagement.
Produce and maintain sales-facing collateral that supports conversion and objection handling.
Support partner/webinar initiatives through promotional assets and follow-up content.
Collaborate with Marketing Operations to review performance and run content/creative tests that improve results over time.
Manage assigned work in Jira, communicate progress proactively, and support team delivery goals.

DocNetwork

4.3 Glassdoor

DocNetwork is the leading electronic health record system for camps, child care and schools. Our mission is to bring the lightweight side of the medical industry onto the web. A collaborative effort between doctors, nurses and directors, DocNetwork helps manage health forms, allergies, medications and illness/injury tracking for camps, child care and schools. DocNetwork also offers online registration, travel and emergency medical protection, and medical supplies. Over 1,000 camps, child care and schools across the world utilize DocNetwork. DocNetwork is located in Ann Arbor, Michigan, and has over 20 incredible team members, all working together to solve challenging problems, make a real impact, and build something big.

Founded in 2009

Ann Arbor, Michigan, USA

38 employees (1 in marketing)

www.docnetwork.org

77% recommend to a friend

85% CEO approval