Content Marketer

Brooklyn, OH (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 1 month ago

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Job Summary

Owns the B2B content engine with channel and audience ownership, turning proprietary data into storytelling that moves buyers and drives outcomes.

  • Content Strategy: Decide which channels to invest in and why to drive pipeline.
  • Data-Driven Storytelling: Turn proprietary data into reports, studies, and deep dives.
  • Multi-format Execution: Produce long-form articles, webinars, outbound emails, paid ads, billboards, and organic social.

Job Description

  • Lead Pogo's B2B content function - you decide what gets written and where it shows up
  • Turn Pogo's proprietary data into compelling long-form content - reports, studies, and deep dives
  • Produce excellent copy across formats: long-form articles, webinars, outbound email, paid ads, billboards, organic social
  • Own content strategy - decide which channels we invest in and why
  • Develop a deep understanding of our buyers and write to them
  • Use language to capture attention, create virality, and drive conversion
  • Likely 3–6 years of B2B SaaS content experience at a tech company with a strong content program.
  • You produce excellent copy across lengths and formats. Long-form is your strongest muscle, but you can write a great article, webinar, outbound email, paid ad, or billboard with equal care.
  • You know how to use language to drive outcomes - capture attention, create virality, and convert.
  • You can dig into data and find the story in it. Pogo gives you uniquely rich proprietary data to work with.
  • Strong POV on how to run a content function. You know which channels matter for B2B SaaS, how they work together, and how to measure them.
  • You've worked at a fast-growing startup with real ownership. You don't need to be told what to do.
  • You actively use AI tools in your workflows.
  • Bonus: Turning data into compelling macro consumer stories (leans on journalism)
  • Bonus: Have a track record of writing publicly on social and growing an audience
  • Turning data into compelling macro consumer stories (leans on journalism)
  • Have a track record of writing publicly on social and growing an audience
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Pogo Technologies

Food Delivery e-commerce Application providing a platform to vendors such as Restaurants, Liquor Stores, Butcheries, Groceries, Home Businesses and Delivery companies to connect to end users.

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