Responsibilities

• Develop and manage an annual content strategy and editorial calendar aligned with business goals and seasonal marketing initiatives.
• Create compelling blogs, project stories, case studies, email campaigns, landing pages, downloadable resources, and social media content.
• Interview homeowners, designers, and project teams to transform remodeling projects into engaging stories.
• Ensure all content reflects Sun Design's brand voice, mission, and values.
• Plan and execute digital marketing campaigns that support lead generation and brand awareness.
• Manage Sun Design's social media strategy, including content planning, scheduling, publishing, and performance tracking.
• Optimize written content using SEO/AIO best practices to improve organic visibility.
• Develop email marketing campaigns and automated nurture content through HubSpot.
• Monitor digital marketing performance and recommend improvements based on analytics.
• Collaborate with internal teams to promote seminars, home tours, client events, and company initiatives.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or related field.
• 4+ years of experience in content marketing, digital marketing, or integrated marketing.
• Exceptional writing, editing, and proofreading skills.
• Strong understanding of SEO/AIO, content strategy, and digital marketing best practices.
• Experience managing social media platforms and content calendars.
• Experience with HubSpot or similar CRM/email marketing platform.
• Experience with WordPress content management systems.
• Familiarity with Google Analytics and marketing performance reporting.
• Strong project management and organizational skills.
• Photography or video production experience is a plus.

Preferred

• Photography or video production experience is a plus
• Experience in residential remodeling, architecture, construction, interior design, or luxury home services is preferred