Responsibilities

• Film and create TikToks, Reels, and other short-form content
• Edit videos and photos using Adobe tools (Premiere Pro, Photoshop, etc.)
• Be comfortable appearing on camera when needed
• Design graphics for social media, ads, promotions, and campaigns
• Create and design email blasts and social media (graphics + layout + basic copy)
• Plan and execute creative campaigns across social, email, and web
• Manage and grow our social media accounts (TikTok, Instagram, Facebook, LinkedIn)
• Use Generative AI tools (for content ideas, visuals, captions, and workflow efficiency)
• Come up with content ideas and stay on top of trends
• Shoot product photos (equipment and setup provided)

Requirements

• Experience creating social media content (especially TikTok)
• Strong video editing skills
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.)
• Familiarity with Generative AI tools (e.g., ChatGPT, Midjourney, Adobe Firefly, etc.)
• Good eye for design (layout, color, typography, etc.)
• Comfortable on camera and able to represent the brand
• Creative, reliable, and able to execute quickly
• Strong communication and ability to collaborate
• Ability to lift up to 25–50 lbs occasionally

Preferred

• Experience growing social media accounts
• Product photography experience
• Understanding of analytics and performance metrics (social + email)
• Experience with email marketing platforms (Mailchimp, Klaviyo, or similar is a plus)