Content Creator

High Point, NC (On-site)

Salary Not AvailableEntry Level1+ years expFull time

Posted 3 months ago

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Job Summary

Content Creator role at High Point University focused on writing, curating, and editing content to tell the HPU story for multiple channels.

  • Owns writing and curating new content, repurposing existing material, and coordinating visuals for stories.
  • Must-have: Bachelor’s degree and strong written content skills.
  • Standout: Liaison across campus to gather information and shape stories for external audiences.

Job Description

Responsibilities

  • The Content Creator will write new copy, curate and repurpose existing copy, and curate other content such as photos and videos, to tell compelling stories.
  • The person suited for this position will enjoy writing for an established brand, proof reading and fact checking content, and organizing how the content comes together on a website, in an email, or in a publication.
  • The Content Creator will love interviewing and gathering information from a variety of campus stakeholders to channel it all into an engaging story written with external constituents and future family audiences in mind.
  • Effectively writes, curates and edits timely, compelling content that positively promotes the HPU story in a manner consistent with HPU’s brand.
  • This includes but is not limited to writing for the HPU magazine, brochures, emails, press releases, website features, special marketing projects and more.
  • Writes, edits and organizes content while maintaining the HPU voice.
  • Works with various leaders on campus to gather accurate information and channel it into a compelling story.
  • Covers university events to be documented in print publications or university news.
  • Conducts interviews and/or requests for information from students, faculty, staff, alumni, parents, donors, business leaders and community members.
  • Schedules and participates in new photo and video shoots to ensure accurate visuals accompany projects.
  • Submits content for approval and follows the appropriate approval and editing process.
  • Curates and repurposes existing content to support storytelling goals.
  • Ensures accurate information is used across multiple channels.
  • May serve as a liaison to the campus, external constituents, or vendors, thereby serving as a positive representative of HPU.
  • Uses scheduling, posting, archiving, email and content management systems as assigned.
  • Maintains positive work atmosphere by acting and communicating effectively with students, students’ parents, faculty, co-workers, and managers.
  • Serve on the university Emergency Communications Committee as needed.
  • Other duties as assigned.
High Point University logo

High Point University

At High Point University, every student receives an extraordinary education in an inspiring environment with caring people.

Founded in 1924
High Point, North Carolina, USA
3.1K employees (257 in marketing)

Traffic Signals

Monthly Visitors
520.9K
Monthly Google Ads Budget
$107.2K
Traffic Source Mix
Search
35.2%
Direct
40.4%
Referral
23.1%
Social
0.3%
Paid
0.9%

Headcount Trend

Current headcount: ~3.1K

Marketing Team

Marketing Team Size
197 (6% of company)
Median Career Experience
4 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$9.8M
Last Raise
$9.8M
Grant, 3 years ago

Funding History

  • Sep 2022
    Grant • $9.8M

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