Responsibilities

• Support editorial stakeholders across BBC.com Features, Digital Brands/Social, and Audio in identifying commercialization opportunities within existing and emerging content.
• Assist in auditing editorial products, series, and franchises to evaluate advertiser relevance, scalability, and market viability.
• Contribute to revenue-oriented planning around landmark series, BBC Studios franchises, and tentpole calendar moments.
• Assist in developing commercialization strategies that translate editorial narratives and formats into clear commercial offerings.
• Contribute to product positioning, messaging frameworks, audience insights, and value narratives for editorial driven commercial programs.
• Assist in creating go-to market materials, including sales narratives, strategic documentation, and product level messaging.
• Collaborate with design teams to ensure visual materials communicate product logic and commercial value.
• Partner with production, research, and media teams to support pricing models, packaging structures, and execution frameworks.
• Participate in internal education initiatives to help sales and strategy teams understand editorial product usage and commercialization logic.
• Contribute to the evolution of editorial & commercial best practices, workflows, and strategic documentation.

Requirements

• Understanding of digital editorial ecosystems, publishing models, and content value creation.
• Experience or strong interest in content commercialization, content strategy, media product development, or content marketing.
• Strong writing, framing, and narrative positioning skills.
• Experience contributing to sales narratives, product messaging, or go-to market materials.
• Comfort working cross-functionally with editorial, design, production, media, and sales teams.
• Strategic and analytical thinking, particularly in evaluating market viability and advertiser relevance.
• Strong organizational skills and ability to support multiple initiatives.
• 2–4+ years of experience in content strategy, content commercialization, content marketing, branded content, or related fields
• Experience working within or adjacent to a publisher, newsroom, media organization, or content- led business preferred.
• Background in journalism, media, marketing strategy, communications, or related disciplines is a plus.

Preferred

• Background in journalism, media, marketing strategy, communications, or related disciplines is a plus.

Benefits

• - 100% Employer-Paid Medical and Dental Insurance (PPO plans)
• - Generous Paid Time Off
• - Flexible, Hybrid Working Arrangements
• - Work/life balance
• - Free Retirement Consulting to All Employees
• - Pet Insurance
• - Commuter Benefits
• - Gym Reimbursement