Content B2B Marketing Intern

Grand Rapids, MI (Hybrid)

Salary Not AvailableIntern/New GradFull time

Posted 3 months ago

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Job Summary

Support Corewell Health's content marketing efforts by coordinating calendars, researching topics, and drafting content across channels.

  • Own updating the content calendar and coordinate with ES Marketing to keep content current.
  • Write across formats and test new formats to expand content variety.
  • Collaborate with Employer Solutions teams and interview subject matter experts for content pieces.

Job Description

Responsibilities

  • Maintaining our content calendar, as well as coordinating updates with both the ES Marketing team and others.
  • Researching various topics to support content priorities and content development
  • Writing for various content formats and identifying new formats to test/learn
  • Network with teams in the Employer Solutions division by interviewing subject matter experts for various content pieces
  • Summarizing information into content outlines and/or key takeaways (i.e. reviewing data for insights, taking notes during meetings)
  • Update existing content (one-pagers, web pages, brochures, sales presentations, etc.)
  • Proofreading work for tone, style, grammar, and formatting
  • Assisting the Sr. Content Marketing Specialist and other team members with executing on content projects
  • Researching various topics as outlined on our content calendar or as they arise
  • Updating existing content and identify other channels to use that content

Requirements

  • High School Diploma or equivalent
  • Enrolled in a university pursuing an associate or bachelor's degree in the area of accountability in Junior or Senior year.

Preferred

  • Recent graduate from an associate or bachelor's degree program.

Benefits

  • Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here .
  • On-demand pay program powered by Payactiv
  • Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more!
  • Optional identity theft protection, home and auto insurance, pet insurance
  • Traditional and Roth retirement options with service contribution and match savings
  • Eligibility for benefits is determined by employment type and status
Corewell Health logo

Corewell Health

3.3 Glassdoor

People are at the heart of everything we do, and the inspiration for our legacy of outstanding outcomes, innovation, strong community partnerships, philanthropy and transparency. Corewell Health is a not-for-profit health system that provides health care and coverage with an exceptional team of 65,000+ dedicated people—including more than 12,000 physicians and advanced practice providers and more than 15,500 nurses providing care and services in 21 hospitals, 300+ outpatient locations and several post-acute facilities—and Priority Health, a provider-sponsored health plan serving more than 1.3 million members. Through experience and collaboration, we are reimagining a better, more equitable model of health and wellness. For more information, visit corewellhealth.org.

Founded in 2022
42K employees (202 in marketing)
56% recommend to a friend
46% CEO approval

Traffic Signals

Monthly Visitors
3.1M
Monthly Google Ads Budget
$569.2K
Traffic Source Mix
Search
26.7%
Direct
55.8%
Referral
16.2%
Social
0.3%
Paid
0.9%

Headcount Trend

Current headcount: ~42K

Marketing Team

Marketing Team Size
145 (0% of company)
Median Career Experience
14 years
Median Tenure
5.6 years

Recent News