Community Relations Director

Port Saint Lucie, FL (Unknown)

Salary Not AvailableDirector/Executive1+ years expFull time

Posted 22 hrs ago

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Job Summary

Own external marketing and referral development to drive occupancy, coordinate show-ready tours, and close sales with prospective residents and families while collaborating with Sales and operations.

  • Drive and execute the external marketing plan to build a robust referral network
  • Turn leads into residents through timely follow-up and compelling tours, supporting occupancy goals
  • Collaborate with Sales and Department Managers to keep common areas, models, and available apartments show-ready

Job Description

Responsibilities

  • Spends majority of time outside community identifying and cultivating relationships with referral sources
  • Executes and drives community’s external marketing plan
  • Ensures list of A and B referral sources in local market is accurate and current
  • Follows up appropriately and timely to turn leads into residents
  • Meets or exceeds goals (i.e., internal/external sales calls)
  • Closes the sale effectively with prospective residents and families
  • Increases awareness of the community and Century Park in the local community at large
  • Participates in local marketing events, health fairs, civic organization events, etc.
  • Participates in marketing and waitlist events
  • Provides benefit oriented tour for inquiries

Requirements

  • Bachelor’s degree in marketing, public relations, or related field, or equivalent experience
  • 1+ years experience of successful sales experience
  • Must have reliable transportation, be willing and able to travel extensively
  • Must have excellent written and verbal communication skills
  • Must have a valid driver’s license in current state with satisfactory driving record per Century Park standards
  • Must be proficient in Microsoft Word, Excel and Outlook
  • Must demonstrate outgoing, energetic personality with excellent listening skills and ability to persuade others
  • Must possess ability to work with little supervision and make independent decisions when circumstances warrant
  • Must understand urgency to build occupancy with ability to gain referrals and build new sources of business
  • Must demonstrate excellent customer service and hospitality

Preferred

  • Senior living experience preferred

Marketing Team

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