Community Marketing Specialist

Irvine, CA (On-site)

$74K/yr – $100K/yrMid LevelFull time

Posted 8 hrs ago

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Job Summary

Own and grow Omada's online communities by planning campaigns, moderating Reddit and Discord, publishing recurring content, and nurturing core contributors; measure engagement and feedback to drive improvements, while upholding authentic, transparent community ethics.

  • Plan and execute campaigns and product launches
  • Build and sustain an active, welcoming community
  • Develop contributor programs and recognition initiatives

Job Description

Responsibilities

  • Work closely with the user operations team to plan and execute community campaigns, AMAs, contests, and product launch activities
  • Manage the day-to-day operation of Omada's Reddit community and Discord, with potential expansion to Facebook Groups and other platforms
  • Plan and publish recurring content, including discussions, setup showcases, polls, user stories, and product-related topics
  • Engage with community members, encourage meaningful conversations, and build an active, welcoming community culture
  • Identify and develop core contributors through recognition programs, user roles, and long-term relationship building
  • Track the right signals for each platform (community growth and content performance on Reddit, engagement and relationship depth on Discord) and turn user feedback into continuous improvements

Requirements

  • Bachelor's degree, required
  • Exceptional writing skills with a natural voice that reads as authentic to a technical, marketing-skeptical audience
  • Familiarity with Reddit culture and an understanding of how different community platforms operate
  • Understands the ethics of authentic community participation (transparency, disclosure, and no manipulation) and knows that credibility, not reach, is what earns a technical community's trust
  • Proactive, detail-oriented, and comfortable building programs in a fast-paced environment
  • Genuine interest in community engagement, user relationships, and technology products
  • Strong logical thinking and consistently approaches problems from the user's perspective

Preferred

  • Experience managing Reddit, Facebook Groups, Discord, forums, or other online communities
  • Interest in networking, Wi-Fi, homelabs, smart home, or B2B technology
  • Experience planning community content, campaigns, AMAs, contests, or user recognition programs
  • Basic understanding of community metrics, engagement analysis, and performance reporting
  • Enjoys discussing network setups, product experiences, and deployment best practices with tech enthusiasts

Benefits

  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Over four weeks of PTO per year
  • Bi-annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events
TP-Link Systems Inc. logo

TP-Link Systems Inc.

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world's top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people's lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint. For career-related inquiries, please contact hr.usa@tp-link.com.

Founded in 1996
Irvine, California, USA
317 employees (29 in marketing)

Traffic Signals

Monthly Visitors
11.5M
Monthly Google Ads Budget
$14.8K
Traffic Source Mix
Search
67.3%
Direct
27.7%
Referral
4%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~320

Marketing Team

Marketing Team Size
21 (7% of company)
Median Career Experience
14 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
8

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