Responsibilities

• Build and run a user-facing community storytelling function from scratch, including sourcing strategies, editorial standards, content strategy, production systems, and measurement
• Define the creative direction and visual standard for "Built with Claude" as an owned content channel
• Build and operationalize our virtual hackathon program as a key way to surface user projects
• Source builders and their projects from across the community's programs, interview them, and produce spotlights and case studies end to end
• Build and maintain a use case library that functions as a real project repository with working demos and linked repos, not a marketing page
• Develop content strategies that drive user acquisition through proof of product value and expose existing users to new workflows
• Partner with Product Marketing on launch narratives grounded in real community use cases
• Support Comms and Policy with a validated library of proof points they can draw from on demand
• Own the metrics framework that connects community storytelling to user-level outcomes
• Build repeatable systems so a single community post can become a user story, a campaign asset, and a policy proof point

Requirements

• Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience
• Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience
• Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position
• Have 7+ years in creative direction, editorial, content strategy, or community marketing, with a track record of building programs from scratch
• Have built content programs or editorial channels from the ground up, not just run existing ones
• Have experience producing or scaling hackathon, competition, or user showcase programs
• Hold yourself to publication-quality standards and treat narrative, visual identity, and editorial craft as strategic work
• Are a strong writer and producer who wants to stay hands-on, not just set direction
• Are self-directed and comfortable operating without a playbook
• Understand how to earn trust in communities and believe the best marketing amplifies real people
• Are comfortable with data and can connect editorial work to measurable outcomes

Benefits

• competitive compensation and benefits
• optional equity donation matching
• generous vacation and parental leave
• flexible working hours
• a lovely office space to collaborate with colleagues