Responsibilities

• Develop and execute community engagement initiatives that drive brand awareness, loyalty, and long-term growth
• Support the launch and expansion of Aurawell through events, partnerships, and brand storytelling
• Create and help manage content across social media and marketing channels
• Build and maintain relationships with wellness professionals, fitness and recovery facilities, sports organizations, and brand advocates
• Represent Aurawell at events, networking opportunities, and community activations locally and nationally
• Support and grow existing partnerships, including LouCity Soccer teams and training facilities, and the UFL
• Identify and develop new partnership opportunities aligned with wellness, recovery, and performance communities
• Manage community interaction across social platforms, engaging thoughtfully and consistently with the audience
• Collaborate with internal teams to ensure alignment across priorities and support shared goals
• Gather insights from the community and use them to inform content, partnerships, and future initiatives

Requirements

• Bachelor’s degree in Marketing, Communications, Business, Public Relations, or related field preferred
• Minimum of 4 years of experience in community management, brand marketing, content creation, partnerships, or related roles
• Experience supporting the launch or growth of a new brand, product, or initiative
• Experience in medical device, med tech, health tech, wellness technology, or another regulated or technical industry strongly preferred
• Interest in or experience with wellness, recovery, fitness, or performance-focused markets
• Ability to understand and clearly communicate PEMF technology and related applications
• Strong verbal and written communication skills
• Experience creating content that supports brand awareness and engagement
• Comfortable with public speaking, networking, and representing a brand
• Experience managing community engagement through social media platforms
• Strong organizational skills and ability to manage multiple priorities
• Must be based in Louisville, Kentucky, or surrounding area
• Ability and willingness to travel as needed

Preferred

• Experience working with wellness, recovery, fitness, or performance brands
• Experience building local and national partnerships
• Familiarity with athlete, sports performance, or fitness communities
• Experience in a fast-paced, growth-oriented, or launch-stage environment
• Experience contributing to content strategy or campaign development