Responsibilities

• Webinars, CEUs, and Live Education
• Plan, schedule, and run monthly/bi-monthly webinars focused on real-world ABA operations and clinical workflows (billing, audits, scheduling, caregiver engagement, documentation, leadership, ethics, etc).
• Own webinar and CEU webinar operations end-to-end (speaker coordination, CEU approvals, registration, attendance tracking, certificates).
• Partner with internal subject-matter experts (RCM, Product, AI, Clinical Ops) to deliver high-value sessions.
• Participate in live panel discussions at industry events as requested
• Content Creation
• Write and publish weekly/monthly blogs on ABA best practices, billing workflows, compliance, scheduling, AI in ABA, and PM/RCM tips.
• Create content for newsletters, customer emails, nurture campaigns, and social platforms.
• Maintain a clear, consistent AlohaABA voice.
• Customer Stories & Interviews

• Identify top customers and conduct interviews for case studies, testimonials, and spotlight articles.
• Produce video interviews with customers, BCBAs, RBT leaders, and industry partners (remote-first; occasional on-site as needed).
• Create short-form clips from webinars/interviews for LinkedIn and other channels (30–90 seconds).
• Build relationships with providers, BCBAs, and operations leaders to continuously gather real-world stories and insights.
• Turn interviews into written stories, video scripts, and social content.
• Capture and produce product-in-action screen recordings (demo snippets, workflows, how-to clips).
• Marketing Assets
• Develop product one-pagers, guides, checklists, and ABA resources.
• Support feature launches with announcements, newsletters, blog posts, and educational content.
• Collaborate with Product Marketing to ensure messaging aligns with roadmap and customer value.