Responsibilities

• Organic: Write copy, take photos/video, and post to our social accounts. Boost posts when appropriate. Grow our presence on other social platforms. Monitor comments and manage inquiries from public.
• Paid: Use Meta Business Manager to run campaigns, use metrics to track success.
• Email marketing: Write, design and deploy weekly and ad hoc emails about our upcoming events, our advocacy work and fundraising. Use metrics to track success.
• Design digital and print graphics as needed.
• Write copy.
• Update our Wix website with new event listings, images and copy.
• Draft, edit and distribute press releases, blogs, letters to the editor, letters to elected officials, feature articles, Op-Eds, etc. on behalf of the Riverkeeper.
• Use Google Analytics to understand the impact of campaigns on website traffic.

Requirements

• Two to four years marketing and communications experience, or relevant bachelor’s or associate degree in marketing, communications or related field.
• Strong experience in social media, including paid campaigns in Meta.
• Proficient in design software such as Canva.
• Experience in photography/videography for social media.
• Experience with email marketing.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Suite (Gmail, Google Drive, Docs, Sheets, Slides).
• Ability to access reliable wi-fi connection, computer, video conferencing, and phone at home.
• Valid driver’s license and mode of transportation to our office and events.

Preferred

• Familiarity with CRM software such as EveryAction.
• Familiarity with Wix websites.
• Familiarity with Google Ads and Google Analytics.
• Familiarity with Adobe Creative Suite: Photoshop, InDesign, Firefly, Final Cut Pro (Adobe Premier), AdobeAnimateCC, or other editing software.
• Bilingual (especially Spanish).
• Basic understanding of environmental literacy and a love for the Susquehanna River watershed.

Benefits

• There are no additional benefits as a part-time employee.