Responsibilities

• Develop and execute comprehensive public relations strategies to enhance organizational reputation across key stakeholders, including patients, community partners, government agencies, and healthcare industry associations
• Proactively identify, monitor, and mitigate potential reputational risks, including addressing misinformation and managing corporate responses during sensitive organizational or industry challenges
• Champion executive positioning initiatives, including media relations, speaking engagements, and conference representation, while overseeing the production of high-quality external content across digital and print channels
• Lead the development and deployment of internal communication strategies, including organizational change management, leadership messaging, and internal campaigns that drive employee satisfaction and wellness
• Provide vision, guidance, and professional development to a team of communication professionals, fostering a culture of excellence and high performance
• Partner with HR, IT, and clinical leadership to refine communication channels and organizational messaging, utilizing data-driven insights to measure impact and continuously improve communication effectiveness

Requirements

• Bachelor's degree in Marketing, Communications, Business or related field
• Minimum of six (6) years of experience in marketing and/or communications roles
• Proven track record of success in developing and implementing strategic marketing and communications plans
• Strong understanding of healthcare marketing and communications trends, regulations, and best practices
• Strong strategic thinking and problem-solving abilities
• Excellent written and verbal communication skills, with the ability to effectively communicate complex information to various audiences
• Excellent presentation skills
• Ability to work collaboratively with cross-functional teams and senior executives
• Strong organizational and project management skills, with the ability to manage multiple priorities and meet deadlines
• Excellent interpersonal skills

Preferred

• Minimum of six (6) years of experience in marketing and/or communications roles within the healthcare industry