Responsibilities

• Supporting channel strategy, growth, engagement with and evolution of enterprise communication channels, with a primary focus on internal platforms such as our company intranet (myLiberty), enterprise social platforms (Communities), email communication guidelines, newsletters and executive display channels.
• Partner with external channel owners (e.g., social media, marketing, talent marketing) to ensure enterprise content is aligned to the right channels and audiences.
• Participate in design of how enterprise channels work together as a cohesive ecosystem rather than standalone platforms.
• Help ensure enterprise narratives and storytelling priorities are consistently reflected across channel experiences.
• Identify opportunities to improve reach, clarity, and audience engagement across communication touchpoints.
• Translate enterprise stories and narratives into channel-ready content approaches that can be adapted across audiences and formats.
• Adapt and repurpose signature storytelling assets (e.g., video and multimedia content) to ensure they are fit-for-purpose across channels such as employee communications, social media, recruiting, leadership engagement, and events.
• Partner with communications and business teams to embed enterprise narratives into functional and departmental communications.
• Advise stakeholders on how to activate enterprise stories within their channels.
• Support enterprise editorial planning, including maintaining an integrated editorial calendar across enterprise channels.

Requirements

• Bachelor`s degree with a concentration in Marketing, Business Administration or Communications preferred or equivalent experience required
• Minimum 5 years of relevant and progressively more responsible experience within a marketing driven organization
• Requires advanced knowledge of marketing communications principles and practices
• Experience working with and/or managing outside agencies
• Experience managing communication channels, editorial planning, or content ecosystems.
• Strong writing and content development skills.
• Strong oral and written communication skills required
• Ability to work in a fast-paced environment and work on multiple priorities
• Strong knowledge of relevant technologies
• Strong organizational, coordination, project management, and analytical skills
• Strong presentation skills required

Benefits

• comprehensive benefits
• workplace flexibility
• professional development opportunities
• a host of opportunities provided through our Employee Resource Groups