Responsibilities

• oversee the spend and negotiations across their assigned clients
• negotiating, managing and executing media buys associated with one or more assigned accounts
• provide strategic market insights, trends and pricing benchmarks, oversight and management of spending across major vendors, identify new innovations and opportunities, while monitoring client budgets and adherence to KPIs
• provide leadership and development tools for all junior investment team members
• Collaborates with peer-set across SEM, Social and Programmatic teams to ensure consistency while informing holistic investment strategies
• Ensure best practices are applied to all digital channels for brand safety/suitability, optimization and adherence to KPIs and inventory quality
• Oversee vendor RFP process – partner selection, RFP submissions, etc.
• Negotiate digital programs and rates for clients
• Demonstrate better pricing, efficiencies, and impact by consolidating buys across sites, Agency and GroupM
• Coordinate and consolidate media spending across clients for sites/publishers by placement (display, video, social, search and programmatic)
• Own portfolio/client roll ups
• Approve all partners on tactical buys
• Approve all campaign set up in buying systems
• Meet with partners on an ongoing basis and provide updates and/or recommendations
• Keep current on marketplace innovations, ad models, and technologies and bring first looks to client(s)
• Investigate, interpret, understand, and provide marketplace condition updates
• Establish investment best practices (intelligence/arbitrage), spend trends, benchmarking, and set market
• Enforce key investment tenets around KPIs
• Ensure all media activity adheres to client and GroupM best practices in the areas of accountability and brand safety
• Forecast and provide Ad serving, Ad Verification, Viewability and Rich Media estimates

Requirements

• Bachelor’s degree in advertising, marketing, business administration, and communications; OR equivalent professional work experience
• 4+ years of prior media investment experience desired
• Mastery of buying systems within MediaOcean
• Advanced proficiency in Excel with intermediate PowerPoint and Word skills
• Ability to work in a team environment that promotes collaboration
• Adept at communicating effectively across all levels
• Strong quantitative and analytical/results-oriented skills

Nice to have

• Experience with media research tools such as Nielsen Net-Ratings, AdRelevance, @Plan and ComScore Media Metrix
• Leadership/training/mentoring experience with junior staff
• Strong relationships with media, technology, analytics and GroupM teams and publishers

Benefits

• competitive benefits package