Chief Marketing Officer

Denver, CO (On-site)

$115K/yr – $158K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own hospital marketing strategy and field growth with team leadership and compliance oversight.

  • Own market definition, referrals, and payor relations across multiple hospitals.
  • Lead a marketing and strategy team with recruitment, development, and coaching.
  • Partner with clinical leadership to drive census and revenue growth through compliant community education.

Job Description

Responsibilities

  • Build and own marketing strategy and lead the marketing and strategy team across assigned hospital(s) and client accounts.
  • Develop elaborate business development plans and quarterly/annual strategic plans; design and implement processes to support growth through customer and market definition.
  • Build and maintain inpatient and outpatient referrals and admissions in a field-based role while complying with state and CMS rules across levels of care.
  • Oversee marketing tracking systems, the intake process, payor relationships, and community education.
  • Collaborate with hospital management and clinical teams to maintain positive working relationships internally and in the community.
  • Manage the marketing and strategy team, including recruitment, development, and retention.
  • Provide marketing leadership, education, training, coaching, and support to the team to exceed business objectives within assigned territories.
  • Oversee the marketing and strategy team’s compliance with Vibra Healthcare’s documentation policy and procedures.
  • Facilitate business growth by working with clients and business partners.
  • Build and maintain high-level contacts with current and prospective customers and other business/project partners; drive prospects and market approaches and prepare proposals.
Vibra Healthcare logo

Vibra Healthcare

3.2 Glassdoor

Why Work For Us?With so many ways to contribute at Vibra Healthcare, you’ll find a way to do what you love. We strive to raise the standard for quality of care and for the patient experience, and we need passionate, talented people to realize our ambitious vision. We at Vibra Healthcare are dedicated to providing patient care with a commitment to clinical service excellence, a culture that inspires teamwork and a passionate workforce driven by a dedication to patient wellness. Come and grow with a rapidly expanding company committed to making a positive difference in the lives of our patients, our employees and the future of health care. At Vibra, you’ll find:A Positive Culture with a friendly, family-like atmosphere•The Opportunity to make a difference by improving patients’ lives•Comprehensive, individualized orientation, training and development programs•Competitive Compensation and employee benefits•A Fast-paced work environment where you really get to know your patients•A Team approach to patient care where your opinions are heard and valued•Flexible Work Hours enhancing work/life balance•Career Advancement opportunities in a fast-growing, innovative, national hospital system•Transfer opportunities from coast-to-coast within the Vibra systemThe Vibra Culture Vibra is an organization that values its number one asset, its people. Through innovative initiatives such as our RISE Leadership Development Program and our Clinical Career Ladders, we invest in our current and future leaders and care providers to improve their skills and enhance their upward career mobility. We strive to provide a family-like atmosphere, with open communication, where everyone’s voice is heard and valued. Come and grow with Vibra Healthcare – where passion meets purpose!

Founded in 2004
Mechanicsburg, Pennsylvania, USA
1.5K employees (15 in marketing)
44% recommend to a friend
53% CEO approval

Traffic Signals

Monthly Visitors
18.1K
Traffic Source Mix
Search
38%
Direct
43.8%
Referral
12%
Social
4.6%
Paid
1.4%

Headcount Trend

Current headcount: ~1.5K

Marketing Team

Marketing Team Size
14 (1% of company)
Median Career Experience
12.5 years
Median Tenure
8.6 years
Marketing Roles Posted (Last 30 Days)
3