Channel Marketing, Sr Manager

Saint Louis Park, MN (Hybrid)

$124K/yr – $230K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Lead channel marketing with distributors to drive joint growth and measurable ROI for nVent.

  • Own end-to-end activation for multi-channel partner campaigns (digital, events, email, social).
  • Must-have: 8+ years in industrial or B2B channel marketing with measurable impact.
  • Standout: Salesforce CRM and data‑driven optimization across campaigns.

Job Description

Responsibilities

  • Lead the development and execution of integrated channel marketing plans, placing significant emphasis on digital marketing strategies that align nVent enterprise marketing objectives with distributor priorities, driving joint growth and improved partner engagement.
  • Translate customer, market, and partner insights into actionable strategic recommendations and differentiated value stories.
  • Serve as a strategic advisor to internal stakeholders, providing a clear point of view on marketing priorities, opportunities, risks, and ROI.
  • Build strong, trust‑based relationships with distributor marketing teams; identify joint opportunities and drive collaborative execution.
  • Represent nVent in strategic marketing planning discussions with partners, aligning on KPIs, campaigns, business needs, and growth pathways.
  • Mentor junior channel marketers, raising capability and consistency across the Channel Marketing team.
  • Own end‑to‑end activation for multi‑touch, multi‑channel partner campaigns (digital, events, email, paid media, webinars, social, content syndication).
  • Lead execution of high‑impact channel events, partner trainings, and demand‑generation initiatives that elevate nVent brand awareness and solution visibility.
  • Develop and deliver partner‑ready toolkits, sales enablement assets, and co‑branded content that support adoption and conversion.
  • Collaborate with distributor digital teams to plan, execute, and optimize co‑branded digital campaigns across eCommerce, paid media, email, social, and content syndication.

Requirements

  • Bachelor's degree or equivalent in marketing, business, or a related field.
  • 8+ years in industrial or B2B channel marketing, digital marketing, B2B marketing, integrated marketing, or relevant distributor‑focused roles.
  • Excellent relationship‑building, communication, and influence skills across cross‑functional teams and external partners.
  • Proven ability to lead complex marketing initiatives end‑to‑end with measurable business impact.
  • Strong expertise across digital marketing, campaign orchestration, content creation, partner enablement, and event activation.
  • Strategic and creative thinking, with the ability to identify and seize new opportunities and solve complex problems.
  • Analytical and data‑driven, with the ability to measure and report on the impact and ROI of channel marketing activities.
  • Proficient in using various channel marketing tools and platforms, such as SFDC, CRM, marketing automation, web analytics, and social media.
  • Ability to thrive in a fast‑paced environment, balancing strategic thinking with hands‑on execution.
  • Evidence of using AI to drive efficiencies and/or channel marketing effectiveness.

    Benefits

    • Medical, dental, and vision plans along with flexible spending accounts, short-term and long-term disability benefits, critical illness, accident insurance and life insurance.
    • A 401(k) retirement plan and an employee stock purchase plan — both include a company match.
    • Other supplemental benefits may include tuition reimbursement, caregiver, personal and parental leave, back-up care services, paid time off including volunteer time, a well‑being program, and/or legal & identity theft protection.
    nVent logo

    nVent

    3.7 Glassdoor

    nVent is a leading global provider of electrical connection and protection solutions. We believe our inventive electrical solutions enable safer systems and ensure a more secure world. We design, manufacture, market, install and service high performance products and solutions that connect and protect some of the world's most sensitive equipment, buildings and critical processes. We offer a comprehensive range of systems protection and electrical connections solutions across industry-leading brands that are recognized globally for quality, reliability and innovation. Our principal office is in London and our management office in the United States is in Minneapolis. Our robust portfolio of leading electrical product brands dates back more than 100 years and includes nVent CADDY, ERICO, HOFFMAN, ILSCO, SCHROFF and TRACHTE. Learn more at www.nvent.com.

    Founded in 2018
    St Louis Park, Minnesota, USA
    3.8K employees (194 in marketing)
    67% recommend to a friend
    84% CEO approval

    Traffic Signals

    Monthly Visitors
    522.3K
    Monthly Google Ads Budget
    $16.5K
    Traffic Source Mix
    Search
    57.8%
    Direct
    36.3%
    Referral
    4.5%
    Social
    0.5%
    Paid
    0.9%

    Headcount Trend

    Current headcount: ~3.8K

    Marketing Team

    Marketing Team Size
    112 (3% of company)

    Funding

    Total Funding
    $500M
    Last Raise
    $500M
    Post IPO Debt, 3 years ago

    Funding History

    • Apr 2023
      Post IPO Debt • $500M

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