Responsibilities

• Publish videos and create metadata aligned with channel strategy and platform best practices.
• Coordinate with Graphics Design Associate to develop optimized thumbnails for each video. This includes outlining per-video thumbnail design requests and organization of A/B tests.
• Regularly update channel and content curations, including creation of playlists, updating channel banners, trailers, and rotating channel shelves.
• In partnership with the Creative team, execute against a video delivery workflow.
• Collaborate with the Strategy team to execute against a portfolio of programming calendars.
• Assist the Associate Manager in obtaining metadata translations.
• Requisition and apply closed captioning files to content as needed.
• Periodically launch, operate, and wind down per-channel livestreams (at our El Segundo office).
• Other channel management responsibilities as the business continues to evolve.
• Document and interrogate performance data of uploads in real-time against benchmarks.

Requirements

• Minimum 1+ years’ experience in content publishing.
• BA/BS preferred
• Experience working with children’s content on YouTube in some capacity.
• Strong time management, planning, and project execution skills.
• Excellent written and verbal communication skills.
• Ability to analyze data and extract insights to create recommendations.
• Current or previous YouTube certifications in audience development, content strategy.
• Proficient in Excel and video editing software such as Adobe Premiere Pro.
• Experience in the consumer internet and media industries, specifically YouTube content publishing landscape.
• Google Analytics, YouTube Analytics (including CID) experience required.