Campaign Manager, Brand

San Francisco, CA (Hybrid)

$174K/yr – $195K/yrSenior Level8+ years expFull time

Posted 4 days ago

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Job Summary

Own end-to-end cross-functional campaigns from concept to delivery, partnering with Creative, Product Marketing, and Growth Marketing to translate product value into audience-specific narratives, measure KPIs, and optimize future programs.

  • Lead cross-functional campaign briefs, deliverables, and timelines.
  • Define and analyze campaign KPIs to optimize future programs.
  • Collaborate with creative, product marketing, and growth teams to craft compelling narratives.

Job Description

Responsibilities

  • Lead cross-functional campaign execution, from concept to delivery, for both special brand projects and feature-led programs
  • Partner with Creative to generate out-of-the-box brand marketing concepts, breaking from the industry mold and encouraging blue sky thinking
  • Partner with Product Marketing to develop strategies that translate product value into meaningful narratives for the target audience of each activation or campaign
  • Partner with Growth Marketing to define the right mix of content, media, and channels to reach each segment effectively
  • Manage campaign briefs, creative deliverables, and timelines—ensuring clarity, accountability, and alignment across stakeholders
  • Integrate brand and performance media buying from planning through delivery and reporting
  • Define and track KPIs for each campaign, analyzing and sharing results and applying insights to optimize future programs
  • Ensure all campaigns maintain a cohesive Notion voice and brand expression, while adapting to audience needs and regional contexts

Requirements

  • 8+ years of experience in integrated or brand marketing, preferably in AI or tech, with proven success leading complex projects to fruition
  • Idea catalyst: You bring a concept-led approach and an opinionated point of view, sparking, shaping, and shepherding breakthrough concepts until they’re undeniable
  • AI fluency: You have deep, first-hand experience experimenting with new AI tools, and are passionate about staying on top of fast-moving industry trends
  • Speed: You bias towards action and operate with ambition, creating processes that help cross-functional teams do the same
  • GTM expert: You have strong understanding of and passion for go-to-market planning, messaging, and storytelling for brand-driven campaigns
  • Collaborative: People on the projects you lead become the best versions of themselves by working with you, across product, creative, and data teams
  • Order agent: You possess strong organizational and analytical skills, with the ability to balance multiple work streams and deadlines at once while iterating for improvement

Preferred

  • Familiarity with hybrid audience targeting
  • Experience supporting global and/or regionalized campaigns
  • Experience using Notion—both personally and professionally

Benefits

  • Notion is committed to providing highly competitive cash compensation, equity, and benefits.
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MakeWithMohit

I grew up breaking toys and mixing parts from one to another my way. I never actually stopped. Now I do the same with companies - bridging gaps in people, processes, and products, whether that's hardware, software, or AI. Because systems only work if they flow together.

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