Campaign Experience Developer

San Jose, CA (On-site)

$82K/yr – $164K/yrSenior Level3+ years expFull time

Posted 9 days ago

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Job Summary

Own the end-to-end personalization and incident-response lifecycle, partnering with PMs and engineering to design, test, and sustain global personalized experiences across campaigns and experiments.

  • Lead requirements capture and scoping with product partners
  • Drive personalization logic, audience targeting, and campaign execution
  • Oversee incident triage, root-cause analysis, and preventive improvements

Job Description

Responsibilities

  • Partner with PMs and business collaborators to understand and capture requirements,   identify   scope for relevant squads.
  • Define and   validate   personalization logic, audience segmentation, and campaign targeting for accuracy and consistency
  • Author components and experiences in a headless CMS across multiple Adobe surfaces and customer journeys
  • Build campaigns to deliver personalized content experiences to a global customer base
  • Support and   optimize   controlled experiments and experimentation frameworks, ensuring test integrity and data accuracy
  • Monitor live campaigns via Splunk; build and   maintain   dashboards and alerts for rapid issue detection and triage
  • Serve as a partner concern point for production incidents, owning triage, root cause analysis, and resolution coordination with engineering teams
  • Collaborate with internal and client teams to resolve complex incidents, document findings, and deliver preventive recommendations
  • Participate in on-call rotations within defined SLA windows
  • Maintain runbooks, incident playbooks, test cases, and operational documentation

Requirements

  • 3+ years in JSON scripting, Product Support, QA, or a similar role within digital platforms
  • Experience with campaign orchestration or experimentation tools (Adobe Target, AJO, Optimizely)
  • Understanding of personalization, audience segmentation, and A/B testing
  • Incident management, SLA adherence, and on-call support experience
  • Splunk proficiency : dashboards, S Q L queries, alert configuration
  • JSON and REST API validation; Postbuster or Postman
  • Familiarity with web technologies (HTML, JavaScript)
  • Bachelor’s degree in a relevant field or equivalent practical experience.

Preferred

  • Adobe Experience Cloud (AEM, AJO, Adobe Target, Analytics)
  • Headless CMS architectures and content delivery frameworks
  • SQL and analytics debugging
  • Test automation frameworks or scripting
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Adobe

4.2 Glassdoor

Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.

Founded in 1982
San Jose, CA, US
40K employees (5,864 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
315.2M
Monthly Google Ads Budget
$7.2M
Traffic Source Mix
Search
33.8%
Direct
58.6%
Referral
6.1%
Social
0.4%
Paid
1%

Headcount Trend

Current headcount: ~41.4K

Marketing Team

Marketing Team Size
3,063 (7% of company)
Median Career Experience
18.5 years
Median Tenure
7.5 years
Marketing Roles Posted (Last 30 Days)
20

Funding

Total Funding
$2.5M
Last Raise
$2.5M
Series Unknown, 41 years ago

Funding History

  • Oct 1984
    Series Unknown • $2.5M

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