Business Growth Lead (Home Care)

Mount Angel, OR (On-site)

Salary Not AvailableMid LevelFull time

Posted 3 months ago

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Job Summary

Drive local marketing for two territories with growth through campaigns, partnerships, and community outreach.

  • Own and deliver multi‑channel campaigns to generate referrals.
  • Must-have: Commercial focus with ROI, KPI reporting, and revenue awareness.
  • Standout: Experience building partnerships and multi‑site growth.

Job Description

Responsibilities

  • Lead the local marketing strategy across both territories
  • Deliver targeted campaigns (digital, print, community, partnerships)
  • Manage social media platforms and online engagement
  • Maintain and optimise our online presence (Google Business, Homecare.co.uk, website updates)
  • Produce monthly marketing performance reports with clear ROI analysis
  • Build a presence in the new territory through partnerships, events, and outreach
  • Develop relationships with local organisations, health professionals, and community groups
  • Identify and act on opportunities for growth and referrals
  • Produce structured weekly and monthly KPI reports
  • Forecast growth, capacity, and resource needs

Requirements

  • Commercially minded with strong understanding of revenue, margin, and ROI
  • Confident with data, KPIs, and structured reporting
  • Experienced in business development, marketing, or multi‑site service growth
  • Polished, articulate, and professional
  • Creative thinker with strong execution skills
  • Motivated by targets, growth, and milestone bonuses
  • Able to build trust quickly and represent the brand with credibility