Responsibilities

• Lead creative development for local social content and campaigns, from brief to final delivery
• Translate global toolkits and creative territories into locally relevant ideas, formats, and executions
• Set clear creative direction across concept, copy, design, motion, and film, improving quality through strong feedback and reviews
• Build and maintain an effective local content system, including recurring formats, creator briefs, and platform-specific guidelines
• Partner with strategy, social listening, and analytics to use insights to improve creative performance over time
• Ensure the work is inclusive, culturally aware, and aligned to Dove’s brand purpose and safeguards
• Collaborate with local brand, media, PR, and legal stakeholders to deliver work smoothly through approvals
• Guide production choices to balance craft, speed, and budget, and to support sustainable production where possible
• Support and develop the local creative team, including freelancers, by creating clarity, coaching, and opportunities to grow
• Escalate risks early, solve problems quickly, and keep delivery on track

Requirements

• Experience leading creative on brand social channels, with strong platform craft across formats and placements
• Ability to direct and improve work across copy, design, and motion, with a clear eye for quality
• Proven experience partnering with stakeholders and presenting work with clarity and rationale
• Practical understanding of creative effectiveness on social, including attention, retention, brand cues, and distinctiveness
• Confidence working in a studio model with multiple briefs, quick turnarounds, and clear prioritization
• Strong collaboration skills across strategy, account, production, and client teams
• Formal degrees are welcome but not required.
• Experience can be gained through work, study, volunteering, or self-directed learning.