Responsibilities

• Own the day-to-day execution of Brokerage launches and GTM plans, translating the Director’s strategy and messaging frameworks into project plans, timelines, deliverables, and launch-day readiness.
• Build and manage marketing checklists and timelines spanning web, email, content, social, and partner channels, holding stakeholders accountable to deadlines.
• Coordinate production of launch assets (product messaging, web pages, email sequences, and campaign materials) in partnership with Brand & Marketing team, as well as cross-functional teams (Product, Brokerage, Leadership, etc).
• Track launch execution and post-launch follow-through, flagging gaps, capturing what worked, and feeding learnings into the next cycle.
• Partner with Brand & Marketing channel owners (Creative, Social, Web, Influencer, TopstepTV) to brief, review, and ship high-quality content/assets on schedule, maintaining brand consistency and compliance across every touchpoint.
• Maintain the Brokerage content/launch calendar and channel cadence, ensuring a steady, credible presence distinct from prop firm content.
• Act as the day-to-day connector across Brand (Creative, Social), Product, Brokerage, Legal, and Compliance, keeping Brokerage initiatives aligned and moving.
• Work closely with the Director, Brokerage Marketing & Communications to translate product strategies into tactical GTMs.
• Manage intake, briefs, and status across concurrent Brokerage projects, surfacing risks, dependencies, and trade-offs to the Director early.
• Understand and apply the constraints of a regulated FCM/IB environment and flag non-compliant language before it reaches review; understand the importance of keeping Compliance in the workflow.

Requirements

• 4-6 years of experience in product/brand marketing, with a focus on tactical execution: launches, go-to-market, and cross-channel content.
• Experience operating within a regulated or complex industry (financial services, fintech, brokerage, trading, or similar), with working familiarity of how marketing copy is reviewed and cleared through Legal/Compliance. Direct exposure to NFA, FINRA, SEC, or comparable advertising/compliance standards is a strong plus.
• Ability to run launches and GTM execution end to end: building timelines, coordinating deliverables across teams, and hitting deadlines under shifting priorities.
• Strong project management and organizational skills, with the ability to keep multiple concurrent initiatives moving and stakeholders accountable without direct authority.
• High level of accountability, ownership, experimentation, and initiative in a fast-paced, evolving environment with shifting priorities.
• Excellent writing skills, with the ability to translate technical or complex product concepts into clear, credible, audience-appropriate messaging.
• Strong collaborative instincts and comfort working cross-functionally across Brokerage, creative, social, product, growth, legal, and compliance teams.
• Ability to operate hands-on and with sound judgment, balancing speed of execution against brand and regulatory integrity.
• Curiosity about trading, markets, brokerage, and the broader financial services and finance-culture landscape.

Benefits

• Topstep is an engaging working environment which ranges from fully remote to hybrid. We foster a culture of collaboration with cameras on during meetings and a robust Slack environment for communication.
• Seven Company-paid Holidays and generous Family Leave. Paid time off is front-loaded.
• Competitive 401(k) matching, health, dental, and vision insurance is offered for full time employees.
• Vacations are encouraged with a bonus for taking 5 consecutive days. Employee referrals are bonused. Topstep offers a food and groceries budget and contributes towards health and wellness.