Responsibilities

• Own the day-to-day social media presence of Dallas Jameson
• Develop content strategies that drive engagement, audience growth, appointments, and revenue
• Maintain and evolve the visual identity and voice of the brand
• Build editorial calendars and campaign concepts
• Identify trends before they become trends
• Ensure content remains culturally relevant and aesthetically elevated
• Capture day-to-day content for Dallas Jameson across all social platforms
• Film behind-the-scenes moments, client experiences, ring reveals, events, product showcases, and founder-led storytelling content
• Develop content concepts, shot lists, and campaign ideas that support both brand awareness and revenue growth
• Direct content creation during photoshoots, content days, launches, and special events

Requirements

• Strong understanding of Instagram, TikTok, YouTube, Pinterest, and emerging platforms
• Excellent writing and communication skills
• Strong eye for luxury aesthetics and visual storytelling
• Experience creating, capturing, or directing content
• Highly organized and self-motivated
• Comfortable working in a fast-moving startup environment
• Ability to think strategically while also executing day-to-day tasks
• Strong understanding of what performs on social media and why
• Ability to balance creativity with business objectives

Preferred

• Luxury, fashion, jewelry, beauty, or lifestyle brand experience
• Photography, videography, or editing experience
• Experience managing creators and influencers
• Strong understanding of luxury consumer behavior
• Experience helping grow a personal or business brand
• Experience working directly with founders, creators, or public-facing personalities

Benefits

• Employee discount
• Health insurance
• Paid time off