Brand Partnerships Associate

New York City, NY (On-site)

$55K/yr – $65K/yrEntry Level2+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Sponsor partnerships lifecycle for Bryant Park events requiring activation, compliance, and multi-stakeholder coordination across operations, media, and brands.

  • Sponsor relationships and activation coordination across events and brand partners.
  • Campaign integration and partner media alignment with the social team and agencies.
  • Ops, permits, and park-regulation compliance throughout event life cycle.

Job Description

Responsibilities

  • Relationship support for sponsors of events and programs (Movie Nights, Winter Village, etc)
  • Proposals and recap reports: Gather data, statistics and results
  • Organize and assist in building presentations for internal and external purposes
  • Coordinate sponsor campaigns and activations
  • Liaise with brand sponsors and their agencies as needed
  • Oversee fulfillment of sponsor benefits
  • Communicate with park operations, digital/social media teams and other internal staff to fulfill contractual obligations
  • Collaborate with the social media team to ensure partners are integrated properly into media campaigns
  • Assist with all new inquiries for program sponsorship and brand activations
  • Guide event producers on how to work in BP/34 public spaces

Requirements

  • At least two years’ experience in brand partnerships, experiential activations, sponsor management and/or business development
  • Strong proficiency with Microsoft, including PowerPoint and Excel, is a must
  • Strong writing, communication, and interpersonal skills
  • Responsible and detail oriented, with excellent observational skills
  • Outgoing, mature, and assertive, with a “no job too small” attitude
  • Willingness, desire, and ability to get hands dirty
  • Availability and willingness to work nights and weekends when needed
  • Ability to maintain high energy and positive attitude through a long day
Bryant Park Corporation / 34th Street Partnership logo

Bryant Park Corporation / 34th Street Partnership

3.4 Glassdoor

Bryant Park Corporation and 34th Street Partnership share a management team and management philosophy.Bryant Park Corporationhttp://www.bryantpark.orgBryant Park Corporation (BPC) is a not-for-profit, private management company and a cooperating business improvement district of neighboring property owners. It was established by Daniel A. Biederman and Andrew Heiskell, with support from the Rockefeller Brothers Fund. BPC was formed to restore historic Bryant Park, which had suffered a severe decline in conditions in the 1970s. A 15-year agreement was signed in 1988, entrusting management and improvements to the BPC. The park reopened in 1991 after four years of renovation with a budget six times the level under prior city management. It is the largest effort in the nation to apply private management backed by private funding to a public park, and it has been a success with public, press, and nearby institutions.34th Street Partnershiphttp://www.34thstreet.orgFounded in 1992, the 34th Street Partnership is a coalition of property-owners, tenants, and city officials, working to revitalize a 31 block district in the heart of midtown Manhattan with major streetscape improvements, special security and sanitation services, public events, tourist assistance, and free retail services. The Partnership's programs and services are funded principally by a special assessment on commercial properties within the district. Funds are collected by the city and returned in full to the Partnership.

Founded in 1988
New York, New York, USA
61 employees (11 in marketing)
73% recommend to a friend
76% CEO approval

Traffic Signals

Monthly Visitors
138.5K
Monthly Google Ads Budget
$31.1K
Traffic Source Mix
Search
57.5%
Direct
34.5%
Referral
5.9%
Social
1.4%
Paid
0.5%

Headcount Trend

Current headcount: ~61

Marketing Team

Marketing Team Size
7 (11% of company)