Brand Operations Coordinator

Secaucus, NJ (Hybrid)

$75K/yr – $83K/yrMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own NBAGL brand coordination and outfitting operations across league, vendors, and events to drive on time delivery and identity consistency with partners and internal teams.

  • Brand and outfitting execution: ensure standards are met, assets delivered on schedule, and IP coordination happens.
  • Event and partnership enablement: manage credentials, invitations, and vendor coordination for league events.
  • Systems and enablement: maintain LockerVision backend, Identity Assurance portal, and TMBO-related expansion with IT and merchandising teams.

Job Description

Responsibilities
  • Ensure NBAGL team brands meet league standards, are implemented on time and upkeep is coordinated with IP team accordingly.
  • Coordinate all NBAGL uniform, game theater and court matters related to concept, design, development, unveiling, marketing and distribution to teams ensuring all timelines and deliverables are met.
  • Coordinate the outfitting of all league referees with Nike, Puma (BAL) and referee operations
  • Coordinate the LockerVision internal site back end maintenance working with NBA IT to ensure all deliverables are met for the NBA and WNBA each season.
  • Coordinate any required credentials and invitations for league events
  • In partnership with IT and Merchandising Partnerships continue to transform the Identity Assurance portal.
  • Support and coordinate partnerships with team equipment managers, team brand identity contacts, outfitting partner Nike and all retail embellishment partners related to the NBAGL.
  • Coordinate the Nike NBA Global Outfitting Fund per the Nike contract across all league constituents
  • Lead product placement outfitting through licensed partners
  • Support the Event and Equipment lead on all matters
Requirements
  • Expertise in Excel
  • Proficiency in Adobe Illustrator and PowerPoint
  • High level knowledge of basketball history and current up and coming player pools
  • Organized, pro-active, enthusiastic, task oriented, personable.
  • Energetic, strong communication skills, presentation skills
  • 0-2 years experience in the sports licensed or event management discipline proving project management, communication, presentation and leadership skills
  • BS in Marketing or a Sports Management related degree. Masters is preferred.
  • High level collegiate sport background is preferred.
Preferred
  • Masters is preferred.
Benefits
  • annual discretionary performance bonus
  • medical; dental; vision; life/AD&D insurance; short- and long-term disability; fertility and family-forming assistance; wellbeing allowance; educational assistance; mental health coaching/therapy; tax advantaged accounts such as HSA and healthcare/dependent care FSAs; a 401(k) retirement plan; and time off benefits that include vacation, sick time, and personal days.
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NBP NBA Properties Inc

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The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.The NBA has created one of the largest social media communities in the world, with 2.1 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

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