Brand Marketing Manager- Staples Promotional Products

Overland, MO (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the brand and integrated campaigns to drive awareness and revenue alignment across channels, shaping positioning, audiences, and storytelling.

  • Brand & Campaign Strategy: Develop integrated brand and campaign programs across email, social, ecommerce, events, and digital to differentiate Staples.
  • Cross-Functional Leadership: Align Marketing Operations, Sales, and eCommerce to lifecycle and revenue goals, and guide Creative, Merchandising, and Sales Enablement.
  • Team & Performance: Lead a marketing team, set KPIs with Revenue Ops, and optimize campaigns through data-driven insights.

Job Description

Own the brand and integrated campaigns to drive awareness and revenue alignment across channels, shaping positioning, audiences, and storytelling.

  • Brand & Campaign Strategy: Develop integrated brand and campaign programs across email, social, ecommerce, events, and digital to differentiate Staples.
  • Cross-Functional Leadership: Align Marketing Operations, Sales, and eCommerce to lifecycle and revenue goals, and guide Creative, Merchandising, and Sales Enablement.
  • Team & Performance: Lead a marketing team, set KPIs with Revenue Ops, and optimize campaigns through data-driven insights.

Requirements

  • Bachelor’s degree in marketing or related work experience.
  • 5+ years relevant marketing experience and leadership experience.
  • 3+ years of MS Office Suites.
  • 3+ year experience with Marketing & CRM Platforms (Marketo, Salesforce)
  • Creative, strategic thinkers with strong organizational skills.

Preferred

  • Advanced experience with marketing automation and CRM platforms.
  • Strong writing, editing, and storytelling skills.
  • Experience working in cross-functional environments.
  • Strong analytical and problem-solving capabilities.

Benefits

  • Inclusive culture with associate-led Business Resource Groups
  • Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
  • Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more!
Staples Inc. logo

Staples Inc.

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

Founded in 1986
Framingham, Massachusetts, USA
33K employees (2,692 in marketing)

Traffic Signals

Monthly Visitors
12.1M
Monthly Google Ads Budget
$1.7M
Traffic Source Mix
Search
42.3%
Direct
50.8%
Referral
5.1%
Social
0.7%
Paid
0.9%

Headcount Trend

Current headcount: ~32.6K

Marketing Team

Marketing Team Size
1,470 (5% of company)
Median Career Experience
18 years
Median Tenure
16.6 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$7M
Last Raise
$7M
Grant, 2 years ago

Funding History

  • Jul 2024
    Grant • $7M
  • Nov 1999
    Post IPO Equity

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