Brand Manager, Partnerships

Los Angeles, CA (On-site)

$100K/yr – $120K/yrSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end partnerships strategy for sweetgreen across brand, talent, wellness, and co-marketing partnerships.

  • Own end-to-end partnerships strategy and roadmap across multiple partner types
  • Must-have: 7+ years in brand marketing, partnerships, or related fields
  • Standout: Cross-functional leadership with complex activation planning and measurable impact

Job Description

Responsibilities
  • Own Sweetgreen’s end-to-end partnerships strategy and roadmap, spanning brand, talent, wellness, tech, lifestyle, and strategic co-marketing partners
  • Identify and vet potential disruptive partners (brand, CPG, influencer), staying ahead of trends and ensuring talent aligns with brand values and ethos
  • Lead outreach, negotiation, and relationship management across the partnership pipeline while managing annual partnerships budget
  • Translate brand strategy into partnership filters and frameworks to guide future collaborations
  • Partner across Marketing, Culinary, Retail, Loyalty, Ops, Finance, and Digital to bring partnerships to life with strategic alignment and operational excellence
  • Work closely with Operations and Finance teams to scope and execute larger-scale or integrated partnerships and corresponding activations, including go-to-market planning, in-store experience, and performance tracking
  • Collaborate with internal stakeholders to ensure partnerships are feasible, scalable, and deliver against brand and business goals
  • Collaborate with internal legal teams to vet terms, usage rights, exclusivity, IP ownership, deliverables, and termination clauses, especially for talent, content, and co-branded activations.
  • Track performance of key partnerships and activations across brand impact and business KPIs, and use insights to inform future strategy
Requirements
  • Minimum 4-Year degree
  • Minimum 7 years in brand marketing, partnerships, content production, talent relations, or agency strategy
  • Experience leading brand collaborations or talent partnerships in a fast-paced, cross-functional environment
  • Background in content production and creative development across video, photo, social, and IRL activations
  • Exceptional communication, relationship-building, and project management skills
  • Strong instincts for culture, visual storytelling, and brand building
Preferred
  • Food, lifestyle, or mission-driven brand experience a plus
Benefits
  • Health, dental + vision insurance
  • 401k
  • Flexible PTO
  • Free sweetgreen swag
  • Complimentary sweetgreen
 sweetgreen logo

sweetgreen

3.4 Glassdoor

sweetgreen is a destination for real food. We believe the choices we make every day about what we eat, where it comes from, and how it’s made have a lasting impact on our communities. From the seed to the store, we’re involved in every step of the supply chain, working with partners and farmers we know and trust. We make our food from scratch in each sweetgreen every day, using whole produce delivered that morning. As sweetgreen grows, we’re dedicated to working with the right people. We’ve built a team of over 5,000 hardworking individuals who care about developing future leaders and live our core values daily. We meet farmers before we meet landlords. We turn our new neighbors into friends. We’re building a brand that connects to local neighborhoods and leaves communities better off than we found them. Our mission is to inspire healthier communities, by connecting people to real food. With over 220 locations across PA, MA, DMV, NY, CA, IL, TX, CO, and FL, we’ve worked hard to build a company with passion and purpose - and we’re just getting started.

Founded in 2007
Los Angeles, California, USA
2.7K employees (59 in marketing)
51% recommend to a friend
50% CEO approval

Traffic Signals

Monthly Visitors
905.2K
Monthly Google Ads Budget
$527.7K
Traffic Source Mix
Search
45.7%
Direct
49.7%
Referral
3.6%
Social
0.7%
Paid
0.3%

Headcount Trend

Current headcount: ~2.7K

Marketing Team

Marketing Team Size
34 (1% of company)
Median Career Experience
8 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$478.6M
Last Raise
$150M
Series I, 6 years ago

Funding History

  • Sep 2019
    Series I • $150M
  • Nov 2018
    Series H • $200M
  • May 2018
    Series Unknown

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