Brand Manager *Onsite Goodlettsville TN

Goodlettsville, TN (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end private brand category creation: lead cross-functional teams from ideation to market, manage pricing, promotion, and in-stock planning, and uncover new opportunities through category assessments.

  • Cross-functional team leadership to develop, introduce, and market new products and promote the brand to consumers.
  • Promotional plan development and execution to hit financial goals, with close collaboration with Demand Planning on in-stock issues.
  • Build category reviews to identify opportunities and ensure pricing, distribution, and promotions are aligned.

Job Description

Responsibilities

  • Deliver new Private Brands products to market on time with targeted quality and cost in assigned categories 20%
  • Lead a cross-functional team of analysts, product development, QA, supply chain and supplier persons to develop and introduce new products, improve existing products and effectively market and promote the brand(s) to consumers 20%
  • Develop and execute promotional plans to achieve financial goals. 10%
  • Partner with Demand Planning to optimize in stocks and resolve issues 10%
  • Develop business reviews (category assessments) to identify and recommend private brand opportunities 20%
  • Ensure business plan is executed properly: pricing, distribution, promotion plan, etc. 10%
  • Work with key suppliers and other 3rd parties to create products and marketing programs 10%
Dollar General logo

Dollar General

2.6 Glassdoor

Dollar General has been Serving Others for approximately 85 years. With approximately 20,000 stores, we serve communities across the country, from right around the corner. We exist to provide convenience, quality, and value, so our customers can get back to what's important. Our products include high-quality private labels to America's most-trusted brands. And we're here to fill more than just carts. For anyone working to create a meaningful career, a better life for themselves. their loved ones and neighbors - we're here for it. Here for What Matters.

Founded in 1939
Goodlettsville, Tennessee, USA
97K employees (627 in marketing)
30% recommend to a friend
31% CEO approval

Traffic Signals

Monthly Visitors
11.2M
Monthly Google Ads Budget
$12.9K
Traffic Source Mix
Search
45.1%
Direct
44.5%
Referral
8%
Social
1%
Paid
1.3%

Headcount Trend

Current headcount: ~97.1K

Marketing Team

Marketing Team Size
474 (0% of company)
Median Career Experience
14 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$1.5B
Last Raise
$1.5B
Post IPO Debt, 3 years ago

Funding History

  • Jun 2023
    Post IPO Debt • $1.5B

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