Brand Manager, Nicorette & Nicoderm

Warren Township, NJ (Hybrid)

$136K/yr – $196K/yrMid Level5+ years expFull time

Posted 1 day ago

Job Summary

Own revenue, market share, and profitability for Nicorette and Nicoderm while uniting cross-functional teams, partnerships, and analytics to drive growth and innovation.

  • Own revenue, market share, and profitability objectives for Nicorette and Nicoderm.
  • Lead cross-functional and external partnerships to drive growth, supply chain continuity, and innovation.

Job Description

Responsibilities

  • Serve as a key business owner for Nicorette and Nicoderm, accountable for achieving revenue, market share, household penetration, and profit objectives.
  • Lead our alliance partnership, partnering with external stakeholders to ensure supply chain continuity and executional excellence.
  • Direct the brand's analytical agenda, ensuring focus on the most important business questions and growth opportunities, in partnership with analytics.
  • Lead our social transformation and ecommerce growth agenda, particularly with media to maximize ROIs and strategically investment funding.
  • Translate business insights into actionable growth strategies, investment priorities, and business decisions. Build consumer-led growth strategies informed by market trends, consumer insights, and category dynamics.
  • Monitor category trends, consumer behavior, and competitive activity to identify opportunities for growth.
  • Partner with innovation to lead the development and execution of the Nicorette innovation pipeline, including new products, line extensions, packaging improvements, and commercialization initiatives.
  • Monitor innovation performance and optimize plans to maximize return on investment.
  • Identify whitespace opportunities and emerging consumer needs that can fuel future growth.
  • Foster a culture of accountability, collaboration, agility, and continuous learning.

Requirements

  • Bachelor's degree required.
  • 5+ years of progressive experience in Brand Management, Marketing, Commercial Strategy, Innovation, or related CPG leadership roles.
  • Demonstrated success managing business performance and delivering growth.
  • Experience leading cross-functional teams and managing complex initiatives.
  • Strong financial acumen including forecasting, P&L management, business case development, and investment analysis.
  • Experience translating insights into strategic business actions and recommendations.
  • Excellent communication, presentation, and influencing skills.

Preferred

  • MBA
  • Experience commercializing innovation from concept through launch.
  • Experience working with major retailers and omnichannel selling environments.
  • Experience in health, wellness, food, beverage, or consumer packaged goods industries.

Benefits

  • Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Haleon

3.6 Glassdoor

Delivering better everyday health with our superior brands from Sensodyne to Centrum. Made using trusted ingredients and backed by science, our products are recommended by healthcare professionals. #WeAreHaleon

Founded in 2022
London, England, United Kingdom
18K employees (2,270 in marketing)
67% recommend to a friend
77% CEO approval

Salaries

Posted range

$136K/yr – $196K/yr

Taken straight from the job posting.

See all Haleon salaries

Funding

Total Funding
$3.1B
Last Raise
Post IPO Secondary, 11 months ago

Traffic Signals

Monthly Visitors
244.5K
Traffic Source Mix
Search
51.4%
Direct
36.4%
Referral
7.6%
Social
2.6%
Paid
1.9%

Headcount Trend

Current headcount: ~17.6K

Recent News

Brand Manager, Nicorette & Nicoderm

Haleon · Warren Township, NJ · Hybrid