Brand Manager, Kinder Bueno at Ferrero | Parsippany, NJ | $124K/yr – $165K/yr

Ferrero

Brand Manager, Kinder Bueno

Parsippany, NJ (Hybrid)

$124K/yr – $165K/yrMid Level5+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end brand marketing in a senior CPG role, from market insights to launches and budget ownership.

Must-have: 5+ years of brand marketing in CPG with budget management and SAP knowledge.
Standout: Experience coordinating agency partners and omni-channel activation across media, e-commerce, and shopper programs.

Job Description

Responsibilities

Business and Brand Analysis, Monitoring and Reporting
In-depth market, competitive and brand analysis to assist in formulating brand strategy within a fast-moving consumer packaged goods category
Analyzes business and brand results to ensure strategies are working and objectives are being realized, recommending course correction where relevant
Maintains understanding of the competitive environment to assess impact on business
Prepares and creates engaging, meaningful and persuasive presentations
Owns and actively manages brand marketing budget
New Product Launches and Commercialization
Lead qualitative and quantitative market research briefing through to interpreting result and making recommendations for innovation and renovation
Leads innovation development with cross-functional team from concept to opportunity assessment through launch within our internal stage gate process
Partners with Finance to ensure profitability with product innovation and trade units
Work closely with Category management and Trade Marketing to develop compelling sell-in stories/toolkits to ensure customer acceptance of innovation

Requirements

Bachelor’s Degree in Business; Master’s degree in Business is a plus
5+ years’ experience in consumer-packaged goods brand marketing
Experience working with syndicated databases; i.e. IRI, ACNielsen
Ability to manage and prioritize multiple projects within scheduled timelines
Possesses solid project management skills from planning stage to execution
Well-versed in Budget Management and Forecasting
Experience in key channels of trade of Convenience, Food, Drug, Mass, Club and E-commerce (Brick and Click and Pure Play) is a must
P&L management is a plus
Global/Upstream marketing experience is a plus
Experience working in business unit/country team within a global organization is a must
Mind-set and Skills: Passion, energy and drive to work with world-class brands
Motivation to advance in a merit-based, multinational organization
Must be self-motivated and exhibit an entrepreneurial spirit
Structured and organized in managing projects and timelines
Excellent analytical skills upon which to base decision-making
Business acumen, with a knack for turning data into insights and recommendations
Strong communication skills (verbal and written)
Team player able to effectively interact and work with various functional departments
Adaptable to foreign cultures
Excellent computer skills: Microsoft Excel, PowerPoint, Word, Outlook; SAP knowledge a plus

Preferred

P&L management is a plus
Global/Upstream marketing experience is a plus

Benefits

Our Benefits & Perks: Careers with caring built in - discover our benefits here.
In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.

Ferrero

Founded in 1946 by Pietro and Giovanni Ferrero, the Ferrero Group is a family-owned business in its third generation. It has been built by talented people who share a commitment towards continuous improvement to achieve the highest quality and care. This same commitment is put into everything we do for our consumers and characterizes the environment in which we operate.Some of the world’s most iconic confectionery products come from Ferrero, including Nutella®, Tic Tac®, Ferrero Rocher®, and Kinder Surprise®. Sold in more than 170 countries, our products are part of the collective memory and traditions of consumers all around the world; loved by generations.In 2015, we entered a new era of acquisitions. Since then, we have acquired several brands and businesses, including Fannie May, the confectionary division of Nestlé, and Eat Natural, expanding our footprint and product offering also into the healthy snack segment.The secret to our global success is our 38,767 employees across the world, all dedicated to delivering the care and quality to craft the business, the careers and the brands we are proud of. From the moment you join us, we make sure you can nurture your curiosity and natural abilities. We provide the resources you need to succeed personally and professionally in a diverse work environment that is multicultural, innovative, and highly rewarding.In 2021, Ferrero was the confectionary company with the best reputation in the world, according to RepTrak. This achievement reflects our determination to bring consumers only the very best; an approach which is at the heart of everything we do. Our dedication to quality and excellence, our heritage and our family values, as well as our respect for the environment and the communities in which we work, are all seen in our desire to sustain and celebrate life’s special moments.Be part of it! Visit www.ferrerocareers.com to explore the opportunities Ferrero can offer when you craft your career with us.

Founded in 1946

Niederanven, Luxembourg, LUX

22K employees (2,873 in marketing)

www.ferrerocareers.com