Brand Manager - Innovation (Multiple Positions)

Chicago, IL (On-site)

$121K/yr – $151K/yrMid LevelFull time

Posted 5 days ago

Job Summary

Own the multi-year innovation strategy and Now, Near, Next pipeline from concept to launch, lead stage-gate execution with cross-functional partners, and champion data-driven, consumer-first decisions that protect brand integrity.

  • Own the Now, Near, Next pipeline and provide visibility on risks and opportunities
  • Collaborate with R&D, insights, quality, operations, sales and finance to validate desirability, feasibility and viability
  • Leverage syndicated data to drive actionable insights and business impact

Job Description

Responsibilities

  • Manage the creation and validation of a multi-year innovation strategy and Now, Near, Next pipeline that is rooted in meaningful consumer pain points and white space in the category.
  • Execute the innovation strategy by collaborating with cross-functional team (R&D, consumer insights, quality, operations, sales and finance) to take ideas from concepts to reality by validating or invalidating critical desirability, feasibility & viability assumptions.
  • Manage agency relationships for packaging design of new products, and lead validation with consumers in partnership with the consumer insights team.
  • Own innovation through the stage gate process, providing visibility to senior leaderships on risks & opportunities, and aligning next steps/tradeoffs.
  • Leverage syndicated data sources to understand own and competitor category performance, bringing forth insights and recommendations that drive business impact.
  • Bring forth a consumer-first mindset to day-to-day decisions, ensuring the integrity of the brand remains protected while balancing financial and operational considerations.
  • Be a champion of an innovation culture across the Marketing team, bringing the outside in, challenging the status quo and driving continuous improvement in how we innovate.

Requirements

  • Experience managing the full lifecycle of CPG product commercialization through the stage gate process, from idea generation to product launch and retail distribution.
  • Innovative and consumer first mindset – is inherently innovative & collaborative and prioritizes resourcefulness over resources. Has a natural ability to put the consumer first, understand their pain & pleasure points and iterate quickly based on consumer learning
  • Experience with syndicated sources such as Nielsen or Circana/IRI
  • Strong project management skills with ability to successfully handle multiple projects simultaneously and deliver on timelines (experience in cross-functional team management preferred)

Benefits

  • Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
  • Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.
  • You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:
  • - Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments
  • - Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training
  • - Emotional – Employee Assistance Program , Wellbeing Programs
  • - Financial – 401k, Life, Accidental Death & Dismemberment, Disability
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The Kraft Heinz Company

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands. We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, Primal Kitchen, and Classico, among others. No matter the brand, we’re united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 37,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do: join our table and let’s make life delicious!

Founded in 2015
Chicago, IL, US
26K employees

Salaries

Posted range

$121K/yr – $151K/yr

Taken straight from the job posting.

See all The Kraft Heinz Company salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Brand Manager - Innovation (Multiple Positions)

The Kraft Heinz Company · Chicago, IL · On-site