brand manager II, North American Coffee Partnership

Seattle, WA (Unknown)

$130K/yr – $217K/yrSenior Level6+ years exp

Posted 13 days ago

Job Summary

Own and steer a 3-5 year innovation roadmap, lead concept-to-launch breakthroughs, and cultivate a high-performing, consumer-focused team within a cross-company partnership.

  • Define and drive the innovation portfolio aligned with growth goals.
  • Lead end-to-end project execution and market introduction.
  • Develop and mentor a cross-functional team while influencing senior stakeholders.

Job Description

Responsibilities

  • Lead innovation strategy and portfolio development: Drive the 3-5 year innovation roadmap by identifying growth opportunities through consumer insights, market trends, and business needs. Shape a portfolio of innovation initiatives that support long-term brand and category growth.
  • Lead breakthrough innovation from concept to commercialization: Oversee a portfolio of innovation projects, guiding teams through concept development, consumer validation, product formulation, packaging, and launch execution to deliver meaningful consumer and business impact.
  • Develop and lead a high-performing team: Manage and develop Brand Managers, providing coaching, mentorship, and leadership to build a high-performing innovation organization. You will foster a culture of consumer-centric thinking, accountability, collaboration, and continuous development while helping team members expand their strategic and leadership capabilities.
  • Influence business and commercial strategy: Partner closely with marketing, sales, insights, R&D, finance, and PepsiCo counterparts to shape portfolio priorities, customer strategies, consumer messaging, and go-to-market plans. You will ensure innovation plans align with broader business objectives and support sustainable category growth.
  • Drive cross-functional leadership and executive influence: Serve as a key leader across Starbucks and PepsiCo, bringing teams together around a shared vision and influencing decisions among senior stakeholders. You will lead complex discussions, navigate ambiguity, and build alignment to advance innovation priorities across a highly matrixed organization.

Requirements

  • Progressive experience in brand management, innovation, consumer packaged goods, marketing, or related fields. (6-10 years)
  • Strong human-centered design and test/learn experience.
  • Experience leading end-to-end innovation projects from concept through commercialization.
  • Demonstrated success developing brand and portfolio growth strategies.
  • Experience managing, coaching, and developing team members.
  • Strong strategic thinking, analytical, and business acumen.
  • Excellence in influencing and collaborating across complex cross-functional organizations.
  • Ability to synthesize consumer, customer, competitive, and marketplace insights into actionable business strategies.
  • Experience presenting recommendations and influencing decisions with senior leadership.
  • Passion for innovation, consumer understanding, and delivering exceptional brand experiences.

Preferred

  • MBA preferred.

Benefits

  • As a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits.
  • Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year.
  • Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools.
  • Additionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities.
  • You will also have access to backup care and DACA reimbursement.
  • Starbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies.
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Starbucks

3.6 Glassdoor

At Starbucks, we like to say that we are not in the coffee business serving people, but in the people business serving coffee. Here, our employees - who we call partners – are the heart of the Starbucks experience, and being a partner means aspiring to become part of something bigger: inspiring positive change in the world and growing in your career and in your community. ​ It’s an opportunity to be your personal best. ​ Starbucks is an equal opportunity employer of all qualified individuals, including minorities, veterans and individuals with disabilities.​​ In everything we do, we are dedicated to our mission: To be the premier purveyor of the finest coffee in the world, inspiring and nurturing the human spirit — one person, one cup and one neighborhood at a time. Join us. Inspire with every cup. Explore opportunities, benefits and more at careers.starbucks.com

Founded in 1971
Seattle, WA, US
166K employees (1,935 in marketing)
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58% CEO approval

Salaries

Posted range

$130K/yr – $217K/yr

Taken straight from the job posting.

See all Starbucks salaries

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    Post IPO Debt • $1.8B
  • Jul 2024
    Post IPO Equity
  • Oct 2018
    Post IPO Equity • $900M

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brand manager II, North American Coffee Partnership

Starbucks · Seattle, WA · Unknown