Brand Manager

Guaynabo, Puerto Rico, USA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Own and drive Haleon’s Puerto Rico brand strategy with cross‑functional execution and budget discipline.

  • Own local brand strategy and translate Global/US plans into executable local actions.
  • Must-have: 3–4 years in Marketing/Brand Management with agency experience.
  • Standout: Broad cross-functional leadership across Sales, Supply, and Finance in a single market.

Job Description

Responsibilities

  • Own local brand strategy execution for Puerto Rico brands and translate Global and US Brand Growth Plans into executable local plans.
  • Be the go-to brand authority in-market, shaping priorities across channels to drive growth.
  • Lead campaigns execution with full accountability for A&P investment, agency performance, and on-time activation of compliant assets.
  • Partner with Finance to track performance and maximize brand contribution to operating profit.
  • Lead cross-functional execution with Sales, Supply, Operations, and Digital—removing roadblocks and raising the bar on performance.
  • Monitor KPIs, drive innovation launches, and build demand with a relentless focus on results.
  • Act as the brand authority in market and represent the brand in leadership forums.
  • Make informed decisions and manage trade-offs with minimal escalation.
  • Own A&P budgets, WBS structures, and PO management.
  • Ensure financial discipline, compliance, and audit readiness.

Requirements

  • 3 to 4 years of experience in Marketing (preferably Brand Management)
  • At least 3 years of experience with media and creative agencies
  • Bachelor’s in marketing administration, Industrial Engineering, or related fields
  • Strong collaboration skills, results orientation, and analytical profile
  • Excellent presentation skills
  • Intermediate–Advanced level in Excel and PowerPoint
  • Advanced level of English (written and spoken)

Preferred

  • Master’s in Marketing desirable
  • Good written and communication skill to communicate with all company management levels.

Benefits

  • Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program.
  • This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave.
  • On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family.
  • We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Haleon

3.6 Glassdoor

Delivering better everyday health with our superior brands from Sensodyne to Centrum. Made using trusted ingredients and backed by science, our products are recommended by healthcare professionals. #WeAreHaleon

Founded in 2022
London, England, United Kingdom
18K employees (2,270 in marketing)
67% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
244.5K
Traffic Source Mix
Search
51.4%
Direct
36.4%
Referral
7.6%
Social
2.6%
Paid
1.9%

Headcount Trend

Current headcount: ~17.6K

Marketing Team

Marketing Team Size
1,977 (11% of company)
Median Career Experience
17 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$3.1B
Last Raise
Post IPO Secondary, 11 months ago

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