Responsibilities

• Monitor and analyze market trends, consumer behavior, and competitor activities to identify opportunities and threats.
• Develop and implement comprehensive brand strategies that align with the company's goals and objectives.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Provide support and training to the sales and marketing team on brand positioning and product details.
• Collaborate with cross-functional teams to develop comprehensive product development strategies aligned with market trends.
• Lead the planning and development of new product concepts from ideation to launch.
• Develop pricing strategies to maximize revenue and profit margins.
• Analyze product performance and make data-driven decisions to optimize financial outcomes.
• Create and maintain detailed project timelines for each product launch.
• Work closely with cross-functional teams and Assistant Brand Managers to ensure adherence to deadlines.

Requirements

• 3-5 years of experience in brand management within the beauty and cosmetics industry, with 3+ years of product development experience
• Must be self- starter and a collaborative team player
• Strong communication skills, both verbal and written, and ability to present professionally to cross-functional teams and related vendors
• Strong project management and time management skills with an ability to handle multiple projects
• High interest in skincare, and knowledge around current trends
• Excellent organization skills
• Strong desire to work through challenges by implementing creative solutions
• Ability to lead and inspire cross-functional teams.
• Highly organized with strong project management skills.
• Bachelor’s degree in marketing, Business, or a related field.

Benefits

• 15 days of PTO, 10 Paid Holidays!
• Eligible for benefits first of the month following 30 days of hire.
• Company sponsored voluntary vision and dental plans
• Employee Assistance Programs
• Wellness incentive programs
• 50% off employee discount programs
• Monthly catered lunches