Brand Manager – Artist Relations (Music Merchandise)

West Hollywood, CA (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end client merchandising programs by coordinating budgets, targets, and multi-channel strategies with internal teams.

  • Own budget delivery and sales targets for each client.
  • Must-have: 5+ years in relevant roles plus strong music/entertainment landscape knowledge.
  • Standout: cross-department coordination across Tour, Retail, Web, Licensing, and brand development.

Job Description

Responsibilities

  • Act as the day-to-day liaison between Global and the client and their management.
  • Work across all sales channels to develop client budgets and sales targets.
  • Take ownership and responsibility for the delivery and achievement of the budget and sales targets for each client.
  • Working with internal departments to deliver a high-level product and marketing strategy for each client including.
  • Identifying key activities and themes for merchandise and product development based on a comprehensive understanding of the client and their customers.
  • Working with internal departments defining key initiatives and activity across key channels of Tour, Retail, Web, Licensing, VIP, collaborations, and client brand development/extension to maximize potential earnings.
  • Working with the Creative / Product development department to develop all required design and art assets and to project manage the plans to ensure they are approved by the client and completed in a timely fashion.
  • Holding minimum quarterly departmental reviews of the plans to evaluate performance both operationally and financially and adjusting the plan and activities accordingly.
  • Securing client commitment and approval across all strategy and campaigns including product development, samples, products, marketing and advertising.
  • Ensure campaigns are coordinated across departments to gain maximum impact across all channels.

Requirements

  • 5+ years of relevant professional experience, or an equivalent combination of education and experience
  • Strong understanding of the music, entertainment, and pop culture landscape
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook)
  • Bachelor’s degree in a related field preferred
  • Experience using project management software such as Asana, Trello, or Monday.com
Global Merchandising Services logo

Global Merchandising Services

Global Merchandising Services was established in 2008 by 30-year industry veteran Barry Drinkwater, founder and former worldwide CEO of Bravado International Group.GMS provides a non-corporate alternative for artists and entertainment-rights holders searching for a combination of old-school service and cutting edge development.Global creates unique and innovative international merchandise programs as creative as they are profitable.Based in London and Los Angeles, Global is the turnkey solution for design, product development, manufacturing and sales in all channels of retail distribution: live events, web stores, sponsorships, and third-party licensing.Our staff of industry experts combine passion, experience and knowledge to maximize all potential revenue streams and deliver quality merchandise to the consumer.

Founded in 2008
London, England, GBR
145 employees (65 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
32.2%
Direct
44.6%
Referral
10%
Social
11.1%
Paid
1.5%

Headcount Trend

Current headcount: ~145

Marketing Team

Marketing Team Size
47 (32% of company)

Recent News