Brand & Growth Strategist

Culver City, CA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Roles focus on data-driven creative execution for Meta Ads, collaboration with external partners, and end-to-end campaign management across channels. The position emphasizes measurable ROAS and revenue growth through Klaviyo flows, audience segmentation, and cross-functional coordination. Requires 2–4 years in DTC e-commerce and strong communication skills.

Job Description

Responsibilities

  • Own creative execution for Meta Ads, translating performance metrics into creative iterations
  • Monitor and optimize campaigns in close partnership with our external ads partner
  • Analyze ROAS, CPA, CTR, CVR and adjust strategy accordingly
  • Create new visuals and angles to meet revenue goals
  • Launch and manage Google Ads when strategically appropriate
  • Own campaign planning, segmentation, and flow maintenance in Klaviyo
  • Develop tagging strategies and audience segmentation
  • Own campaign calendar aligned to launches and promotions
  • Continually utilize data to optimize campaign and flow performance
  • Increase revenue contribution from owned channels

Requirements

  • 2–4 years experience in DTC e-commerce, ideally jewelry, fashion, or lifestyle
  • Proficient in Meta Ads Manager and Klaviyo
  • Familiar with Google Ads
  • Strong project management and campaign calendar planning skills
  • Strong analytical skillset with experience driving measurable results
  • Clear communicator with experience collaborating cross-functionally
  • Based in LA and able to work on-site full time
  • Comfortable contributing wherever needed in a lean team
  • Bachelor’s degree preferred OR equivalent professional experience with a portfolio demonstrating measurable performance results.
MyAleph logo

MyAleph

MyAleph is where luxury jewelry meets functionality. We are taking accessorizing to a new level with our precious & semi-precious bead accessories made for your phone.Our founder, Fanny, started MyAleph with a mission to reimagine accessories and empower women with a new tool for self-expression. The brand is a medley of her love for fashion and obsession with art and design. Being born and raised in Paris, her eye for new trends and natural creativity is, well, incroyable. Fanny always envisioned a brand that turns your phone into a fashion statement. Because after all, Steve Jobs had an eye for minimalism, not accessorizing!Our female-run team is bound together with a shared love for accessorizing and self-expression. Join us in innovating modern fashion through new accessories that elevate and celebrate our most used items. With MyAleph, your phone is about to be your most striking accessory.

Founded in 2022
Los Angeles, California, USA