Pax & Beneficia Coffee & Syrups

Brand Experience Lead

USA (On-site)

$45K/yr – $55K/yrMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own end to end brand activations and partnerships that raise the Pax & Beneficia profile in DFW, blending live events with content, retail impact, and local collabs.

  • Event Execution: Own café openings, seasonal launches, tastings, collaborations, and pop ups with budgets and timelines.
  • Partnerships & Collaborations: Build and manage coffee-adjacent brands through outreach to co-produce activations.
  • Brand Experience & Ops: Align design collateral, vendor on site teams, and cafe operations to lift location performance and capture learnings for the next event.

Job Description

Responsibilities
  • Concept and produce brand events end to end: café openings, seasonal launches, tastings, collaborations, community activations, and pop-ups.
  • Build run-of-shows, budgets, and timelines — and hold them.
  • Source and manage vendors, partners, and on-site teams without needing oversight.
  • Work with our design team to brief and deploy event collateral that meets the brand standard.
  • Coordinate with café operations so events lift the locations rather than disrupt them.
  • Capture what happened — content, attendance, sales lift — and feed it back into what we do next.
  • Identify and pursue brand partnerships — coffee-adjacent, fashion, design, food, local makers — that fit the P&B world, and own the relationship from first email through co-produced activation.
  • Build relationships with the people and organizations in DFW we want to be in the room with.