Brand Designer

USA (Remote)

$78K/yr – $130K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive brand design work across products, campaigns, and experiences with leadership in brand systems and UX alignment.

  • Must-have: Studio or high-impact brand design experience
  • Standout: Elevates team-wide design output and brand consistency
  • Standout: Bridges brand and product experiences effectively

Job Description

Responsibilities

  • Help develop and maintain brand guidelines to ensure consistency across touchpoints.
  • Contribute to the evolution of the brand identity in line with our vision and values.
  • Design high-quality work across digital and physical channels.
  • Support typography and type design to reinforce the brand’s voice.
  • Collaborate with motion designers on motion and animation projects.
  • Concept and execute engaging campaign design.
  • Help build immersive brand worlds and experiences.
  • Align UX direction with brand principles across products.
  • Support product launches with cohesive systems and assets.
  • Design visually compelling and functional web experiences.

Requirements

  • Studio experience from renowned agencies such as Collins, Uncommon, JKR, Pentagram, or hands-on experience at small, high-impact studios.
  • Proven track record of building and maintaining trend-leading brands.
  • A growth mindset with a curiosity to learn, iterate, and improve continuously.
  • Comfort with a DIY, roll-up-your-sleeves culture while maintaining high design standards.
  • User-obsessed approach, ensuring design decisions are informed by audience needs.
  • Ability to lead by example, elevating the design output of the entire team.
  • Fluent in the language of product design, bridging brand and product experiences seamlessly.

Benefits

  • Company-wide performance reviews every 6 months
  • Generous pay increases for high-performing team members
  • Equity top-ups for team members getting promoted
  • 6% employer-matched pension in the UK / 401k matching in the US
  • Medical Insurance, Dental and Vision care
  • Generous Parental Leave
  • 1 month paid sabbatical after 4 years at Cleo
  • Regular socials and activities, online and in-person
  • We'll pay for your OpenAI subscription
  • Online mental health support via Spill
Cleo logo

Cleo

4.0 Glassdoor

Cleo. Where AI meets money. Cleo launched in 2016 by people who have been burned by banks. Fed up with the broken system, we decided it was time to make a change. Since then, the cost of living has skyrocketed, the rich have continued getting richer, and our vision has only become clearer. Our mission? To change the world's relationship with money.Cleo is a platform for the 99% – an AI assistant defining a new category, one that goes beyond saving and budgets to actually changing how we feel about our finances. Using simplicity and humor, she’s helped millions of people improve their relationship with money, because we believe that everyone has the potential to achieve financial well-being in just one generation. Through a personalized chat, she provides you with deep insight about your money and tailored financial tools that increase your ability to save, all while making you laugh. We’re a product for the next generation. That means that we are committed to inclusive and unbiased financial growth for all. It also means dropping the BS.In the past year or so we’ve grown the Cleo team from 100 to 250+, and closed a $80m Series C led by Sofina (that’s a $500M valuation).Want to get involved? You know that awful feeling when you wake up wondering if what you’re about to do for the next 8 hours actually matters? That doesn’t happen here much. Everything we do is grounded in purpose. And because we’re all showing up for the same reason, collaboration comes easy.We have a culture of stepping up. We want, and expect you to grow and develop. You’ll have our support in everything you do. But more importantly, you’ll have our trust. We treat our people as humans first, employees second, which means giving everyone a voice. All perspectives are embraced here.

Founded in 2016
London, England, GBR
520 employees (81 in marketing)
67% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
487.9K
Monthly Google Ads Budget
$24
Traffic Source Mix
Search
39.3%
Direct
48.8%
Referral
7.8%
Social
1.9%
Paid
2.1%

Headcount Trend

Current headcount: ~540

Marketing Team

Marketing Team Size
48 (9% of company)
Median Career Experience
14 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$138.8M
Last Raise
$81.3M
Series C, 3 years ago

Funding History

  • Jun 2022
    Series C • $81.3M
  • Dec 2020
    Series B • $44M
  • Jun 2019
    Debt Financing

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