Brand & Communications Manager - Crosby Hops

Woodburn, OR (On-site)

Salary Not AvailableMid Level5+ years expTemporary

Posted 4 months ago

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Job Summary

Drive Crosby Hops’ storytelling across social, digital, email, and PR to support craft beer partnerships.

  • Own Crosby Hops’ storytelling strategy across social, digital, email, and PR.
  • Must-have: 5+ years in marketing/communications with proven results.
  • Standout: Deep passion for craft beer and confident public representation.

Job Description

Responsibilities
  • Own the strategy and execution of Crosby Hops’ and TopWire storytelling across social media, digital platforms, email communications, and public relations
  • Lead day-to-day content creation that resonates with craft brewers including copywriting, short-form video, photography, and engagement
  • Develop and execute a content calendar aligned with product releases, seasonal activities, and events
  • Monitor engagement and performance metrics to continuously refine and improve
  • Participate in the development of memorable event concepts, brand activation, harvest hospitality, and industry conferences that bring Crosby’s brand promises and initiatives to life
Requirements
  • 5+ years of proven experience in marketing and communications
  • Direct experience in — and passion for — craft beer or a closely related industry
  • Strong, engaging writing and storytelling skills
  • Comfortable appearing on camera and representing the brand publicly
  • Ability to capture and edit short-form video content for social platforms
  • Working knowledge of Adobe Creative Suite or similar creative software
  • Familiarity with website content management systems, email platforms, CRMs, marketing automation, and analytics tools
  • Experience working in fast-paced environments and managing multiple projects simultaneously
  • Willingness to travel up to 15%, including select evenings and weekends for events
Benefits
  • Health, dental, and vision insurance with Crosby Hops paying 75% of premiums for employees and dependents
  • 15 paid company holidays
  • Paid time off
  • Parental leave
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Newton, Massachusetts, USA
8 employees (3 in marketing)

Traffic Signals

Monthly Visitors
70.4K
Monthly Google Ads Budget
$2.8K
Traffic Source Mix
Search
40.6%
Direct
46.8%
Referral
6.9%
Social
4.9%
Paid
0.6%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
3 (38% of company)
Marketing Roles Posted (Last 30 Days)
3