BRAND CAMPAIGN AND MARKETING MANAGER

Newark, DE (Unknown)

$52/hr – $58/hrManager5+ years expContract

Posted 3 months ago

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Job Summary

Drive brand strategy and cross‑functional marketing to ensure cohesive campaigns across paid and owned channels.

  • Own brand strategy and governance across GTM campaigns.
  • Must-have: 5+ years in brand strategy/marketing with agency collaboration.
  • Standout: Cross-functional leadership across marketing, creative, media, and agencies.

Job Description

Responsibilities

  • 3 days onsite in Manhattan OR Chicago office.
  • Brand Management
  • Maintain a deep understanding of brand purpose, strategy, and guidelines to facilitate effective brand stewardship and cohesion across all go-to-market efforts.
  • Understand the business and marketing objectives, championing brand solutions to deliver on business goals.
  • Partner closely with business teams to provide strategic and tactical brand, advertising and marketing communications support.
  • Creative Development
  • Manage and support production and implementation of advertising and content tactics across integrated Paid and Owned channels spanning channels such as linear and online video, digital, mobile, social, print, audio, out of home, website, email and direct mail.
  • Work closely with agency partners and cross-functional marketing teams including media, social, digital, PR, project management, creative and analytics to drive cohesive creative campaigns.
  • Partner with market research team to uncover key consumer insights and test creative ideas.
  • Manage paid media trafficking processes.
  • Compliance/Control

Requirements

  • 5+ years of relevant marketing experience with demonstrated experience in brand strategy, marketing communications and/or advertising execution; preferably working in or directly with advertising agencies.
  • Strong business and marketing acumen with an ability to link strategies to marketing campaigns from concept to execution and deliver results.
  • Creative agency management experience - ability to work with and manage agency partners through quick turnarounds and timelines; clearly synthesize and deliver actionable feedback.
  • Expertise in video, digital, social creative and stills production and channel best practices.
  • Project management and creative/media trafficking experience - ability to juggle multiple workstreams, manage across teams to keep deliverables on track, and keep key stakeholders informed.
  • Solutions-oriented self-starter with an eye to the future - drive to solve problems independently, ability to anticipate roadblocks, think beyond immediate next steps to understand evolving project dynamics.
  • Trusted collaborator with demonstrated talent in influencing a diverse group of stakeholders; strong team interpersonal skills.
  • Strong written and oral communications skills, comfortable presenting to key mid/senior-level stakeholders.
  • Highly organized - execute and prioritize brilliantly in a fast paced, deadline driven environment.
  • Small business and/or financial services industry experience is a plus.

Benefits

  • comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility)
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CELLA

Cella by Randstad Digital is an award-winning leader in consulting, staffing and managed solutions for digital, marketing and creative teams. We help people build meaningful careers and partner with companies to help them win and stay ahead of the competition. Our secret sauce? The Cella Trifecta: Combining our knowledge with your experience to achieve extraordinary results. Our industry experts listen to your problems and guide you to the best solutions – from finding the most in-demand talent to providing consulting services that can transform your organization. We are always ready to step up so you can gain the operational edge. Together, we put passion to work. Cella has earned ClearlyRated's 2025 Best of Staffing for Client and Talent 15-Year Diamond Awards for service excellence.

Founded in 1988
Atlanta, Georgia, USA
952 employees (120 in marketing)

Traffic Signals

Monthly Visitors
56.6K
Monthly Google Ads Budget
$814
Traffic Source Mix
Search
16.8%
Direct
50.9%
Referral
18.7%
Social
13.2%
Paid
0.2%

Headcount Trend

Current headcount: ~952

Marketing Team

Marketing Team Size
74 (8% of company)
Median Career Experience
15 years
Median Tenure
7.7 years
Marketing Roles Posted (Last 30 Days)
18

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