Responsibilities

• Serve as the face, in-market expert, and primary trade liaison for the brand, representing its story, values, portfolio, and position within the agave spirits category.
• Build, cultivate, and maintain strong, long-term relationships with bartenders, bar and restaurant operators, distributor representatives, hospitality professionals, trade influencers, and target consumers.
• Deliver engaging brand education, product trainings, tastings, seminars, presentations, and other educational experiences for trade and consumer audiences.
• Leverage industry relationships and brand expertise to support increased placements, volume, visibility, and advocacy within priority accounts.
• Partner with brand, field, distributor, and on-premise sales teams to ensure consistent brand positioning, prioritization, and execution across the market.
• Plan, coordinate, and execute impactful events, trade partnerships, brand activations, and key programming throughout the market.
• Bring key brand initiatives and activation platforms to life during priority execution periods.
• Maintain a strong understanding of the local market landscape, including influential bars and restaurants, key trade figures, emerging trends, and opportunities within the cocktail and spirits community.
• Act as an authentic advocate for tequila, agave spirits, craft cocktails, and the broader bar community.
• Support marketing initiatives and help generate brand awareness through social media, media partnerships, and relevant market opportunities.
• Manage time, travel, and assigned budgets responsibly while balancing a dynamic schedule of account visits, events, trainings, and market activities.
• Provide timely reporting, market insights, activity recaps, and recommendations to internal partners to support ongoing growth strategies.

Requirements

• Minimum of 5 years of professional bartending experience.
• Strong knowledge of craft cocktails and the spirits category, with a particular focus on tequila and agave spirits.
• Established familiarity with the local market landscape, including key bars, restaurants, hospitality venues, and influential trade figures.
• Experience planning, coordinating, and executing events, activations, trainings, or experiential programming.
• Excellent public speaking, presentation, interpersonal, and communication skills, with the ability to engage audiences through compelling storytelling.
• Entrepreneurial, self-starting, and creative mindset with the ability to work independently and take ownership of market opportunities.
• Dynamic, outgoing, and relationship-driven personality with a genuine enthusiasm for meeting and connecting with new people.
• Demonstrated passion for tequila, cocktails, hospitality, and the bar community.
• Bilingual proficiency in English and Spanish.
• Ability and willingness to work a flexible, nontraditional schedule, including late nights and weekends, based on market and event needs.
• Ability and willingness to travel up to 30%, primarily within and around the designated market, with occasional out-of-state travel.

Preferred

• Previous experience as a Brand Ambassador or in a similar brand-facing role
• Previous experience working with a spirits supplier, distributor, or beverage alcohol brand
• Strong existing relationships within the local on-premise, hospitality, bartending, and trade community
• Experience representing premium spirits brands and delivering trade education or product training

Benefits

• Health & Wellness: Comprehensive medical, dental, and vision coverage to support you and your family
• Unlimited Paid Time Off: Generous flexibility to support work-life balance and personal well-being
• Paid Holidays: Company-observed holidays to ensure time to recharge and disconnect
• Equipment Provided: Company-issued computer (if applicable) and tools to set you up for success from day one
• Growth Opportunities: Clear paths for professional development, skill-building, and internal mobility
• Innovative Work Environment: Collaborate with high-performing, creative teams in a fast-paced, supportive culture
• Referral Bonus Program: Earn rewards for bringing great talent into the organization
• Green House is strongly committed to creating a diverse, equitable, and inclusive workplace. We are an equal opportunity employer and consider all qualified applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.